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Infographics and the Library
Transcript of Infographics and the Library
Libraries are places where information is shared, but with increasing technology, that information has to be shared in new ways. Libraries are facing new challenges because of budget cuts due to a decrease in local, state, and federal funding. If libraries are going to remain open, they will have to come up with new ways to make themselves indispensable to the communities they serve. Infographics are a visual tool librarians can use to help obtain this indispensability (Fichter, 2014). Infographics can draw the attention of online users and give facts in a more understandable and enjoyable way. Infographics are a way for libraries to change the perspective that they are stuck in the past and show everyone they are an up-to-date, essential part of the community. By teaching librarians a cool new way to communicate that even the most tech-savvy will think is impressive - librarians can show that they are not stagnant and stuck in the past.
To measure our success, we will:
Infographics...Just What Are They?
Marketing Our Program
To market our program, we will make sure that we get into PLA materials early so that librarians attending the conference know about our program. As well, we will send out emails to the PLA listserve advertising our session.
Infographics and the public Library
We hope librarians will learn how to use infographics at work, no matter what their position. Many different positions and departments will be able to use infographics in marketing and programing. Directors can use infographics to show the library board how the numbers have improved over the last year. The children’s department will be able to use infographics to present an idea for a new program to the director and then market the program to the public (Dyszlewski, 2014). The outreach coordinator can use infographics to increase publicity for the library. There are many uses for these data driven images in libraries and the best part is that infographics are something that anyone can learn how to use. Once libraries learn to use infographics, they can even teach others how to use them. For example, kids can learn to use them for schoolwork. Once this new skill is learned, the possibilities are endless. Infographics are hip, helpful, and will be very useful to librarians.
By the BiblioNinjas
Megan Chase (Group Leader)
An illustration or chart that instructs or informs people. Infographics are used worldwide in every discipline from road maps and street signs to product ads. Theoretically, infographics are developed to make a subject easier to understand than by using only text; however, they are often created to make a subject less boring to read.
Our project is to teach librarians about infographics. We will teach them what infographics are, how to build them, and how to implement them. Building infographics using a free online creator is a skill that can help librarians market their libraries or their programs (Qualey, 2014).
We will be presenting a "how-to" class on infographics at the next Public Library Association (PLA) conference in Denver, Colorado in 2016.
To teach this skill, we will be using some free websites online that are dedicated to creating infographics. We have selected easel.ly, which is one of the very best of these websites, to teach public librarians how to create infographics. We will also show them how to use infographics in public libraries for marketing library services and programs. We feel that infographics are a tool that librarians need to know how to use and we are pleased to offer this service to them.
We hope that after our presentation that librarians will feel comfortable designing their own infographics and implementing them in their own libraries.
During the program:
Collect the participants' email addresses.
Observe crowd interaction (is the group asking questions?)
After the program:
Ensure that all attendees have our contact information for future questions that they may have.
Encourage participants to fill out an anonymous online survey immediately following the program.
Determine if any emails we receive about the program show that our audience was engaged during the presentation.
Send out a second survey six months after the program to determine what material librarians have incorporated if any.
An example of a survey given immediately after the session.
...Information graphics have a flow to them. They're data visualizations that present complex information quickly and clearly. Think of maps, signs, and charts used by statisticians or computer scientists: Wherever you have deep data presented in visual shorthand, you've got an infographic
"What is An Infographic (2014)
Megan: Group leader, Prezi compilation, infographic definitions, topic idea, research, content of the service presentation
Adam: Content of the service presentation (how to use Easel.ly)
Clif: Content of the service presentation (how to use Easel.ly)
Dara: Description of our service, needs assessment, learning outcomes
Denise: Content of the service presentation (programming ideas)
Sherri: Marketing & evaluation plans, survey, research, and editing
What Is An Infographic?
By Megan Chase and the BiblioNinjas from The University of North Texas
Why Should I Use Them In My Library?
Infographics are eye-catching, modern, and easy to create. You can use them to enhance your programs, your signage, and more!
How To Use Easel.ly
Today, we are going to talk about using Easl.ly.
After signing up for a free account, you can create your own infographics.
There are many infographic creators availiable free online. These include:
and more (Lepi, 2012)
Create Infographics Like These:
Thank you for your time. If you have any questions when you implement this back home, please email us for help. We can be reached at firstname.lastname@example.org
Please don't forget to fill out your survey!
Now that you know how to create an infographic, what can you use them for?
In fact, all of those slides were just created using easel.ly!
Need more assistance? Tutorials can be found on YouTube. Including this one:
In the Library
To create signage and posters for customer information
To enhance displays and bulletin boards (Lamb, June 2014)
In Your Programs
Incorporate visuals like in this poster for a Battle of the Books program
Create a computer class where you teach infographics to students for their class projects (Troutner, 2010)
Have a contest to see which patron can create the best infographic
Increase the library's presence on Pinterest
Include them in your newsletters
Make your step-by-step guides to using library services more visual
Added visuals when presenting to your library board, school administration, parent organization, etc.
Check out this infographic on the importance of Internet usage in public libraries.
Harper Collins, Sources. (2014)
Ebook Friendly. (2013)
Dewey Decimal System [Infographic]. (n.d.). Retrieved November 11, 2014, from: URL http://www.pinterest.com/pin/469218854901328227/
Dictionary.com. (2014). Operating system. Retrieved November 11, 2014, from http://dictionary.reference.com/browse/operating system?s=t
Dyszlewski, N. P. (2014). Outstanding Achievements. AALL Spectrum, 19(1), 12-13.
Easel.ly (2014). Retrieved from http://www.easel.ly
Ebook Friendly. (2013) American public libraries & community internet access [Infographic]. Retrieved from http://ebookfriendly.com/wp-content/uploads/2013/04/Free-internet-in-American-libraries-infographic.jpg
Fichter, D. D., & Wisniewski, J. j. (2014). Telling your library's story one number at a time. Online Searcher, 38(4), 74-76.
Harper Collins, Sources. (2014). Why reading at a young age matters [Infographic]. Retrieved from http://hccbbooks.com/reasons-to-read-giveaway/Infographic.pdf
How to Make an Infographic with easel.ly [YouTube video]. (2013). KQED Education. Retrieved from
Infogr.am (2014). Retrieved from https://infogr.am/
Lamb, A., & Johnson, L. (April 2014). Infographics part 1: Invitations to inquiry. Teacher Librarian, 41(4), 54-58.
Lamb, A., & Johnson, L. (June 2014). Infographics part 2 : Practical ideas for your school library. Teacher Librarian, 41(5), 64-67.
Lepi, K. (2012, August 19). 10 Fun Tools To Easily Make Your Own Infographics. Retrieved November 11, 2014, from http://www.edudemic.com/diy-infographics/
OS Platform Statistics. (January 1, 2014). Retrieved November 13, 2014, from http://www.w3schools.com/browsers/browsers_os.asp
Piktochart (2014). Retrieved from http://piktochart.com/
Qualey, E. E. (2014). What can infographics do for you?. AALL Spectrum, 18(4), 7-8.
SchoolLibraryJournal.com (2014) Battle of the kid's books. [Infographic]. Retrieved from http://blogs.slj.com/battleofthebooks/2014/02/19/judges-brackets-revealed/
Troutner, J. (2010). Infographics defined. Teacher Librarian, 38(1), 44-47.
Visual.ly (2014). Retrieved from http://visual.ly/
Wartman, N.A., & UsBornneUSA.com. (n.d.). Read aloud to a child today [Infographic]. Retrieved from http://nancyann.files.wordpress.com/2012/09/readaloud_infographic12naw1.jpg
Yourdictionary. com (2014). Infographic dictionary definition. Retrieved from http://www.yourdictionary.com/infographic#wiktionary
KQED Education (2013)
OS Platform Statistics. (2014)