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The Effects of Social Media on Society

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by

Abby Ansley

on 13 February 2012

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Transcript of The Effects of Social Media on Society

The Effects of
on Society
Social Media;
a group of Internet-based applications that
build on the ideological and technological
foundations of the internet and that allow
the creation and exchange of user-generated
content.
Digital Age
vs.
Participation
Interactivity
Communication
Facilitate creation
and exchange
Informational
Advertisements
“Today even the smallest business
needs to be careful about
safeguarding their reputation as the
internet and social media are
operational 24/7 and people can
more or less say what they like”
-Joan Mulvihill, chief executive of the
Irish Internet Association
"I believe the benefits provided by social network sites such as Facebook have made us better off as a society and as individuals, and that, as they continue to be adopted by more diverse populations, we will see an increase in their utility.”
valuable tool that
allows companies
to connect more
easily with clients,
suppliers and
customers, create
new relationships
and become more
responsive to
existing ones.
More than a quarter of US voters younger than age
30 (including 37% of those aged 18-24) said they
obtained information about the political campaigns
from social networking sites
"Powerful new technologies provide great benefits, but they also change the way we live, and not always in ways that everyone likes. An example is the spread of air conditioning, which makes us more comfortable, but those who grew up before its invention speak fondly of a time when everyone sat on the front porch and talked to their neighbors rather than going indoors to stay cool and watch TV”
-Martin Baily, PhD, Senior Fellow at the Brookings Institution
Social Media
Conversations
Community
Broadcasting channel
Networks
Sales and Marketing
Full transcript