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Copy of Zalora - business model canvas

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by

Dimas Ramadhani

on 18 March 2014

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Transcript of Copy of Zalora - business model canvas

One-stop online fashion shop
Dion, Dhanraj, Ramu, Hwee Koon
09
26
2013
Business Plan Development
50,000 products
local brands
international brands
free delivery above $30
Internet Users
Men & Women
18 - 35 years
Smartphone Owners
Others
Automated Services
Self-service
Rewards
CSM
Subscriptions
news & updates; wishlist
30 days free return policy
cash on delivery
free delivery above $30
Advertising medium
pamplets
TV ads
Online
Social Media
Direct Sales
Men/Women
18 - 35 years
Shopping Experience
Convenience
different payment mode
Comfort
Security
cash on delivery
30 days free return
Physical:
Headquarters (office space)
Warehouse
Financial:
Investors (Rocket Internet incubator)
VCs (JP Morgan)
Intellectual Property:
Webshop platform
Human Resources
Fashion stylists
Buyers
Platform design
customer service consultants
Listing Fees
Brands
Vendors
Products
Payment
Delivery Services
Additional:
Marketing / tie-ups with other corporate institutions
Telecom service provider
Venture Capitalist
Warehouse & Logistics
Operational costs
Platform development & maintenance
Delivery Cost
Sales & Marketing
Affiliate Program
Discounts, vouchers
TV ads, etc
Pivot 1
Sales & Marketing
Research & Development
platform design
brand sourcing
Full transcript