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Serengetee

For Business Math
by

Courtney Man

on 17 April 2016

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Transcript of Serengetee

Serengetee
by Courtney Man
Serengetee is a clothing company that gives a portion of their profit to countries in need! They sell a variety of things from clothing and pillows to laptop sleeves and even backpacks. 28 countries have designed a fabric and whichever fabric you buy, 10% of your purchase goes to help that country. So when you wear Serengetee, you truly are wearing the world.
What is Serengetee
In 2011, Jeff Steiz and Ryan Westberg, two college students, met on Semester at Sea, a study abroad program that circumnavigates the globe by ship.

While traveling, they were able to witness the everyday hardships that occur in developing countries.

They collected fabrics from all of the countries wanted to find a way to use these fabrics to make positive change in the world.

They started cutting, sewing, and shipping pocket tees from their dorm room.

With $3,000, they founded Serengetee in 2012.

Serengetee now has a fanbase of over 400,000 followers



How it started
Serengetee allows you to choose from over 100 different fabrics which you then can customize onto any type of apparel, home decor or accessories. 10% of your purchase is then donated to a cause from the country of the fabric you chose.
Financial Information
Serengetee was founded with $3,000

In the first year, Serengetee made ~$160,000 in revenue.

The year after, Serengetee exceeded $250,000 in revenue.

As of May 2015, ~$300,000 has been donated from Serengetee

Serengetee's daily ad revenue is $11

Serengetee's net worth is ~$10,000


How it works
Charities Involved
Use my discount code: CMAN15 for 15% off your Serengetee purchase
Pencils of Promise
Obaatan Pa
Thanda
Whole Planet Foundation
All Hands
Bebali
Stifung Solar
Urban Light
The Syed Ahmad Fund
Mayan Families

Intrepid Fallen Heroes
Pacific Wild
Movember
The Leukemia & Lymphoma Society
Autism Speaks
5 Gyres
The Kilu'ufi Hospital
Simply Smiles
The A21 Campaign


Serengetee now has fabrics from 28 countries and supports 32 different causes.

Serengetee's Mission
To empower causes and communities around the globe while also helping bolster local economies
Full transcript