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Oakland Event – Sept. 30th: Event Marketing & DIY Video Tips

Need help getting started with Event and Video Marketing? We’ll be talking about event and video marketing tools, and do-it-yourself tips for your business. You’ll learn about: Event promotion tools, how to make great business videos easily, & more.

Geoffrey Purkis

on 2 October 2015

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Transcript of Oakland Event – Sept. 30th: Event Marketing & DIY Video Tips

Before Your Event:

The first step is to make people aware of your event, to mark it on their calendar, and to register.
Facebook Events
FullCalendar Event Promotion
Send your event listing to papers, websites, radio stations, & email lists.
You can send your event listings to over 376* places in the SF Bay Area metro:
After Your Event
Utilize your speakers educational content, create an incentive to engage after the event.
Event Marketing Tips & Tools
With a few clicks, you can create an event for just about any occasion on which you can easily
post updates, co-ordinate
attendees, venue, location
and more.

80% of social sharing
happens on facebook...
SF Chronicle
SJ Mercury News
Marin IJ
Red Tricycle
Startup Digest
SF Weekly
Bay Area Kid Fun
East Bay Express
*Event listings are only sent where they meet the guidelines, usually 20-50 places
During Your Event:

There’s no need to reinvent the wheel when handling registration. Have a paper signup form for non-techies.
Need a tool to communicate with
individual attendees?
Gather is a mobile phone app that works with MailChimp and allows you to send text alerts on the day of your event.
A Picture Says a Thousand Words

Although iPhone photos are great and shareable, hire a photographer for the day. If you can’t afford one, consider a trade and/or ask a friend to take pictures.

You will need pictures or video footage
if you plan on making event videos.
Sign up for event updates & resources!
For Email + Text Updates:
For Email Updates:
Please check out our website for more free information and examples on how internet marketing all works.

Animoto is the easiest video editor around
– it will help you create a stunning video in just 3 simple steps:
add your photos and videos
customize your video with music, styles and other features of your choice
embed it on your website
and voila –
you got yourself a great video in a matter of seconds!
Full transcript