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From design hacks to 4 million users? ( Keynote talk at Frontiers of Interaction 2011)

not really. its really about teamwork. keynote talk at http://frontiersofinteraction.com/
by

Adam Somlai-Fischer

on 14 April 2012

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Transcript of From design hacks to 4 million users? ( Keynote talk at Frontiers of Interaction 2011)

Prezi Designer Computer
Scientist wifi camera kitchen budapest idea 2001 Peter Halácsy Peter Arvai Venture Capital 4 Million users
(on Thursday) + think or really an artist Teamwork anyhow i work with interaciton, code, hardware, spaces...
-> culture he was annoyed user research many designers still hate it iterative perfection more than presenting Marketer Entrepreneur there is no story how one designer makes 4M users here. its a story of collaboration Mathematician User Researcher Community manager Idea: 50 lines of code
prezi.com today: 100.000 lines of code our culture not quite our culture change the world get rich fast power is a mean power is a goal main objective:
build a great management
build a great organisation entrepreneur Do everything needed,
find the best people fast is prezi ready for the market?
started calling companies all over with BENGT SJÖLÉN Our hack: Wing mirrors Concept:
Painting from reflections “Hi,

I am a partner at Sunstone Capital in Copenhagen, Denmark, and I have been following your developments over the last couple of months. I was wondering where you are located and if you are fully funded – and in that case by who. If you have time for a chat I would be happy to learn some more about your plans.

Regards
Christian” CEO EU funding?
no way.
why should we learn late that our product makes no market sense... i did this with peter sandor nagy in barcelona in 2001 MONOLOGUE Please observe, : ~ ... FRUSTRALOGUE Why don't you do it? More left! No, its the red one Its black. prezi meeting :) :) :) it works! SF - BUD office
50 people by dec http://www.youtube.com/watch?v=TK6gbn9Bx80 cash flow positive Coolest online presentation tool I have ever seen
TechCrunch

Incredibly intuitive
New York Times

Insanely great
HarvardBusinessReview.org

Love at first use
user praise Al Gore said prezi is impressive Rapid Iterative Testing and Evaluation Michael Medlock, Dennis Wixon, Bill Fulton, Mark Terrano and Ramon Romero Grouping 2nd proto experimental/trayframes/3 users: 1 medium pro designer, 1 pro designer, 1 pro engineer task: create a presentation about your work/department

Discoverability
The medium pro user discovered moving the frame together by himself, the other 2 did not even try, they used multiple selection always.
Double click to edit frame obviously was not discovered spontaneously.

Understanding
All users found it very logical and natural, that the frame moves the content together, did not find it difficult to use. One user even asked if it was always like that, just he hasn't noticed this feature before? User called this feature grouping although they could ...

Posted Mar 9, 2011 11:50 PM by Laszlo Laufer its one canvas. but with zoom, we add lots of spacefor your ideas. and keep the overview. no-TOC. Writing in space immersive Our method... maybe this was here all the time? we do this a lot, and iterate a lot = think aloud as real as possible so many factors... toy hacks Venice Cat wall building shown in Beijing, Monterrey, Riga, Lancaster, Rijeka, Amsterdam, Dortmund, Sao Paolo with Usman Haque and Bengt Sjolen very active... space to create ideas www.kibu.hu Tokyo Belgium Paris Riga Tokyo Amsterdam Berlin Lancaster Monterrey Beijing Dortmund shuffle & mix ideas mirrors you'll see: ideas are a dime in a dozen
but i needed the background to do it so it all started scientist & educator merete
ex punk rock drummer
lawyer is team! designer likes to think in master plans, perfection to the detail than we heard it was hard to use :( people with great ideas to share
are no geeks. prezi needs to work with my mom no. what i learned: what i learned: MONOLOGUE Please observe, : ~ ... write a walk Head of Product You,
Designer ...but this is great news for You! We need IxD help,
You can make an impact
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