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Transcript of Zoetis Presentation
For Animals. For Health. For You.
Digital Marketing Overview
What we can do for you?
The End and Thank you!
Who we are and
what do we do?
There is an increasing demand for pet care in the Philippines
Filipinos' interest in
pets are expected to
Digital Marketing Strategy
There are 25 organizations that are registered under the Philippine Canine Club (PCC).
All breed, Breed Clubs, Obedience and Sport
How it works?
Twitter: Short updates or news
regarding animal health
Show them, not tell them
Pet stores are still an
Products and Description
Animal Health (Taking care of your pets)
Links to Social Media
5 Zoetis FB Pages
Zoetis Commitment to Veterinarians (142, 203)
Zoetis Poultry (449)
Zoetis Supports AG (5,747)
Zoetis Brasil (59, 373)
15, 739, 664
KPI: Post Reach, visit to page, views
KPI: Likes, Retweet, Favorite, Subscribe
KPI: Shares, Comments, Participation
It's all about cats
Official Zoetis Twitter for the Philippines
Get to know your consumers.
Opportunity to penetrate the online communities.
Get ahead of competition.