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SOC 1001 - Chapter 2

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by

Lisa Smith

on 3 October 2016

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Transcript of SOC 1001 - Chapter 2

Social Research
Variables
Nonscientific Sources of Knowledge
Scientific Knowledge
Chapter 2
Conclusion
is here
Avoid subjectivity your bias and opinions
Four Major Nonscientific Sources
Intuition
Feeling or Immediate Understanding
Not associated with rational thought
Common Sense
Widely held views
Incorrect or Wrong
Authority
Perceived Power
Tradition
Objectivity - Needed
Verifiability
Repeated trials
Causation – Predictable
One event leads to another
Quantitative
Qualitative
Correlations
Case Study
When taking an exam, there are some students that zip through the questions, finish early and turn in their paper while other students cling to their exams and work frantically when the instructor announces time is up.
Will the ones who finish first or last receive the highest score?
Create a positive and negative correlation
Experiment –- Quantitative Research
Surveys & Questionnaires
Qualitative Research
Naturalistic Observation and Setting
Field Research
Case Study
Participant Observer
Subjective Approach
Empathy
Person-centered ideas
Ethnomethodology:
Understanding routine behaviors
Expectations of roles
Reliability and Validity
Reliability – consistency of scores or observations
Validity – is the scientist measuring the intended variable.
Subjects/Participants
Informed consent
Written approval
Knowledge of the Nature of Study
Confidentiality
Provide documentation of results
Ethics
Case Study
Variables –
Distractions and
Driving
Define the IV
Define the DV
Select a population
Use random selection
Use random assignment
Create the experiment
Full transcript