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Storytelling Steve

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by

Webhelp Digital and Marketing Services

on 1 July 2014

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Transcript of Storytelling Steve

He has one dog
Steve

is 32 year-old
one parrot
and loves
things
He got brilliantly promoted this year as “Innovation Manager”
Last month, Steve was expected to take a head start with his new team
He delivered his first presentation to them.

He was PROUD and WILLING to UNLOCK his company INNOVATIVE POTENTIAL.
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Z
Z
Z
?
?
?
?!
!
?
?
?
BUT…Despite his best intentions…he only sparked OUT
Three days before his company’s yearly global seminar, he met his BOSS, TED
Steve, I am not ready for this crucial seminar.
And will not have time to help you out.
You’re the guy Steve, you’re my key speaker on Innovation
Call me if needed, have a nice day!
I have 3 solutions
Solution 1: disappearing
Solution 2: skipping the slides process
Solution 3: creating a compelling STORY
STORY
STORY
=
a CORE idea
+
...
+
...
a VALUE CREATION PROCESS
A CONNECTED AUDIENCE
STORY
=
Roger
@roger
CONGRATS
@steve
COMPELLING STORY!
#seminar
Peter
@peter
How to Spark Innovation with Storytelling? Great moment!

#mycompany #seminar
Mary
@mary
We are connected
@steve
#storytelling #seminar

STEVE
Full transcript