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Transcript of PetFinda
*David Barclay-Manager and web developer.
*Joe Hodges-Market Research
*Digby Simpson-Branding and Advertising
What is PetFinda
*PetFinda is a Site where pet owners and breeders can sell their pets on a central database.
*Our aim is to help you find the purrfect pet
-$29 to list a pet
-Additional costs for stronger advertising
-We have cheaper costs almost all the time
Find the Purrfect Pet
Dog and Cat Breeders
*Hard to use and understand
*Only sell dogs and cats
*Some Breeder websites are out of date
Public and breeders Opinion
*The breeders said that they would use our site
*Young children want pets more
*Every 9-10 year old wanted a pet
*Charge less than Trade-Me
*Include clips, images and links to breeders
*Base fees, not per click or per sale
*Advertising on Facebook and Google
*We will spend some of the money on advertising
*We are advertising on the web, so people can find the site more easily
*The first place people will look for a pet is the web
*We will expand to other countries
*Introducing extra costs for more important listing
*Other companies can advertise through our site.
The Big Problem
*We recognized a problem with finding the right pet.
*There are no pet websites that allowed you to look at all different types of pet on one website.
*Trade me was the only site that allowed you to buy a wide variety of animals.
*To dificult to look through hundreds of breeder websites to find a pet.