Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Transcript of Generation Y
Who is Generation Y
1980's 2000's birth
They dont call themselves that...
Comms - how to target
Peer to peer - best way
Social Media - connecting with youth
Facebook and twitter...
If you want to engage with a specific group...
Learn what they think and do
Use thier peers - they know best!
Loughborough Students Union
9000 engaged, top 5 union, doing well...
What was the tribes...
Need, Want and Do!
Loughborough Students' Union Tribes
The main ones...
Twitter : I am eating a #doughnut #treat
Facebook : I like doughnuts
Instagram : Here's a vintage photo of my doughnut
Blogger: here is a blog about my liftime obbsession with doughnuts
YouTube: Watch me eating a doughnut
LinkedIn: My skills include doughnut eating
Pintrest: Here is how to make a doughnut
Snapchat: Check out my doughnuts
Yikyak: i stole my flatmates doughnut
Overtaken porn as the no 1 activity on the web
If facebook was a country it would be the 3rd largest in the world
Fasting growing demographic is 55-65
50% facebook traffic is mobile
Plan how your work can use it...
What do we do?
Wechat/Peach/Anchor/Kik/Yeti... whats next!