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Cultural Intelligence (CQ)

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Roseann Rimocal

on 7 March 2016

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Transcript of Cultural Intelligence (CQ)

Saudi Arabia
United Kingdom
Cultural Intelligence (CQ)
Joseph Armia
Roseann Rimocal
Ehab Salamah
Sujittra Hansumrit


Main language: ENGLISH

Understands Tagalog, Spanish, Ilocano

2 year old level of speaking for all 2nd languages

One word to describe: Unique

Main language: ARABIC

Understands, speaks and writes Arabic and English

One word to describe: Fun

Main language: ARABIC

Understands, speaks and writes Arabic and English

One word to describe: Creative

Main language: THAI?

Understands, speaks and writes Thai and English

One word to describe: Sassy?
Cultural intelligence
Enhance understanding of the influence of cultural differences on global business environment

What we will be covering
The meaning and components of cultural intelligence
The Exposure and CQ study and analysis
How it ties into our course objectives
What is Cultural Intelligence?
What is cultural intelligence?
aims to provide a new understanding of the social skills and mental framework which enable us to bridge cultural differences.

An important point in cultural Intelligence is the cultural dynamics of a situation are the same in relation to professional, organizational, national differences.

Important to work cohesively in global businesses, managers and employees alike.
What is Cultural Intelligence?
The Four Factors of Cultural Intelligence
How a person makes sense of
intercultural experiences.
Reflects the processes individuals use to understand cultural knowledge
The objective or rational component of CQ.

Based on reason and the capacity to develop mental structures which enable us to understand the encounter
Involves a person’s interest in learning and functioning in
cross-cultural situations

Includes three primary motivations:
A person’s capability to adapt verbal and
nonverbal behavior when interacting with others from different backgrounds
Cultural Exposure and CQ
Cultural Exposure – Familiarizing yourself with a global region in order to understand norms, values and beliefs
Relationship between Exposure & CQ
Ways to Enhance Cultural Exposure
Viewing TV programs
Interacting with someone from that culture
Exposure positively impacting Cultural Understanding
When traveling abroad, we learn what is and is not appropriate about other cultures.
Respecting and understanding different cultures
Ready acceptance of other cultures
Ready experience sharing of different cultures
More cultural exposure experience
Varying Degrees of Exposure
the time you spent outside an individual's country of citizenship .

on whether the time spent was in one or more countries .

whether the countries visited were culturally distinct from each other or the person's native country .

the extent to which an individual chooses to experience the local culture during a visit.
Measuring CQ in correlation to an increase in exposure
CQ Study
Concepts and Theories Related to CQ
OB model shows relationship between self-concept and personality
Self concept : The concept the individual has of himself as physical, social, and spiritual or moral being
A self concept would be impossible without the capacity to think, and this brings us to the role of cogntions.

Cognitions: Represent any knowledge, opinion, or belief about the environment

Self -Esteem: Is a belief about one's own self-worth based on an overall self-evaluation

Self-efficacy: Bielf in one's ability to do a task

Self- Monitoring: Observing one's own behaviour and adapting it to the situation.

2-Personality traits
4-Mental abilities
We have learned the important dimensions of individual differences:
Influences job behaviors and performance
Motivation (Chapter 6)

Self-Concept, Personality, Attitudes and Emotions (Chapter 5)
First Level: Exposure vs. no exposure
Measured experience against individual CQ; CQ and exposure are co-dependent
Depth of exposure increases cultural intelligence
Second Level: Examined those with Exposure
Individuals who have been abroad have higher levels of cultural intelligence
Important to be culturally aware of international business practices, customs and etiquette
International business men and women
Employees who will never travel, but deal with customers in different countries
Business and education travelers higher CQ than leisure travelers
Conclusions of CQ Study
Studying and working abroad motivates us to enhance our CQ
Strong importance of enhancing CQ in a growing global environment
Difference between closing the deal with knowledge of proper business etiquette and remaining unaware that culture is a large part of values and existence.
Listen to each common business practice/etiquette. Which one of the countries below matches the action?
... any questions?
Avez-vous de questions? - French
Tiene algunas preguntas? - Spanish
Hoka ni shitsumon wa arimasu ka? - Japanese
Sie haben Fragen? - German
Hope you enjoyed our presentation!

Thank you for your time!!
Full transcript