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O que vi do e-commerce

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by

William Silva

on 7 April 2014

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Transcript of O que vi do e-commerce

Criando uma loja virtual
Dedicação
O pagamento
Antifraude
- FControl
- ClearSale
Escolhendo a Plataforma (website)
- Submarino - MarkectPlace
- Kanlo
- Magento (opensource)
- Vtex
- MercadoLivre
- Rakuten
O que vi do e-commerce
Por William Silva
- Negociando direto com os bancos.
- Negociando direto com as operadoras de cartões
- Bcash.
- Pagseguro.
- Paypal.
Pilotando o seu e-commerce
- Simplicidade
Entendendo o cliente
- Google Analytics
- Webtrends
- Sistemas de BI (Pentaho.com)
Serviço de entrega
- Correios
- Motoboy
- Transportadoras particulares
- Retirada na loja
SEO (Search Engine Optimization)
- Google Analytics
- Webmaster tools
- Divulgação em Blogs
SEM ( Search engine Marketing)
- Google AdWords
- Bing / Yahoo Ads
- Buscapé, Zura, Zoom,
Google Shopping
ERP (Enterprise Resource Planning)
- Oracle (médios e grandes)
- SIGE (médios e grandes)
- KPL (pequenos e médios)
Pós- venda
Atendimento de qualidade pois o
cliente merece respeito e tem amigos :)
O que determina o sucesso do
e-commerce?
- Produto de qualidade
- Bom atendimento
- Entrega dentro da expectativa do comprador
Full transcript