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Office Presentation

Trish P

on 28 April 2010

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Transcript of Marketing

INDIRECT MARKETING Rethink content Consistent imagery Constant revisiting of branding guidelines RSS Feed iTunes DIRECT MARKETING Revise E-mail Content Basecamp Follow-up Marketing Methods New position Events Calendar CAMBRIDGE UNIVERSITY PRESS BUILDS HOMES ON THE INTERNET
Residing Online and Adjusting to
an Ever-Changing Ecosystem CUP's Twitter Page University of Kentucky Press's Twitter Page The Auteur's Consistent Identity Design Observer's Consistent Identity COLLABORATION and Follow-up Monthly Best Practices Meeting aka team cambridge Thank you. Press Releases Michael Duncan • Laura Evans
Catherine Friedl • Trish Palao A Presentation by Team C
Full transcript