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UNIT 3: THE CREATIVE MEDIA SECTOR

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by

Owain Milford

on 14 May 2014

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Transcript of UNIT 3: THE CREATIVE MEDIA SECTOR

photo credit Nasa / Goddard Space Flight Center / Reto Stöckli
UNIT 3: THE CREATIVE MEDIA SECTOR
Objectives
Explain the size of the media sectors.
Describe who owns the sectors
Produce a case study of BBC
Multinational
A multinational media corporation produces content for worldwide consumption. They will however have one country which is their home base.

Often they are conglomerates made up of two or more corporations or subsidiaries.
Task
Do some research on The Walt Disney Corporation.

Make a list of all their assets (such as film studios, television studios e.t.c.)
National
National media industries create products for a single country. They may sell their products to other countries however they make their products for their country of origin. Can you think of any?
Local
Local media industry aims to reach a much smaller population and area, and generally focuses on regional news rather than global events.

Can you think of any examples
Who owns the sectors?
Sector
Private
The majority of companies are privately owned, usually by either one individual or by a small group of individuals.
Public
Publicly owned media means it's owned by shareholders and trades on the stock market. You can buy or sell shares of the company if you wish. It also means they are bound by governmental restrictions too.
Write a 200 word case study on the BBC. In it you must discuss the size of the company, who owns it and an overview of the structure of the company. You may include illustrations.
CASE STUDY
Public Service
Public Service broadcasting is where the service is accessible to all and us funded through in ways such as license fees, individual contributions, public financing and commercial financing.
Is it a multinational or local company?
Is it independent or public company?
Who owns it?
Does it have any other companies working with it?
Does it own any other smaller companies?

KEY POINTS
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