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FASHION IN THE 1920'S+1930'S

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by

Miren Arrieta

on 3 November 2014

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Transcript of FASHION IN THE 1920'S+1930'S

FASHION IN THE 1920'S+1930'S
By Miren and Viktoria
After World War I fashion started changeing...
After the victory in World war I...
The US entered in a prosperous era and the country became the
"world stage"
In the 1920 there was a huge technological development, and natural fabrics like
cotton
and
wool
became very important, improving the production of clothings
There was a revolution in almost every sphere of human activity, and fashion was not an exception
- Wall Street crashed and the Great Depression began
-saving money
- remake the clothes they already had
-used to change clothes a few times during the day
-Once the Depression took hold, throughout the day, one would wear the same outfit
Although Paris fashions were still having an influence on American women's fashion in the 1930s
Lisa Fonssagrives on the Eiffel Tower, Paris 1939
Clothes worn by famous actresses in Hollywood films became a stronger influence
The broad shoulder look, present through the decade, was directly influenced by Irene Dunne's dress in Cimarron
Silk was also a highly desired for its luxurious qualities, but the limited supply made it very expensive.
Rayon stocking became very popular as a substitute for silk
Women's fashion in the 1930s was more conservative than that of the optimistic 1920s.
Wool, silk, cotton, and rayon were the most popular fabrics for women's fashion in the 1930s.
Many coats, capes, and stoles were made from fur.
The "slide fastener" — "zipper" — was frequently used on overshoes.
-introduction of bra cup sizing
Fabrics with prints in abstract or geometric patterns were widely used.
A skirt would most likely be simple with a long, slender shape.
For evening wear, skirts would have ankle or floor-length hemlines.
Sleeves would on occasion be puffed, but could also sometimes be seen with ruffles or flounces.
For women in business, a well-tailored suit
This suits had a more masculine look to show the woman had seriousness and was willing to get things done
These suits still had an obvious feminine look and included feminine pleating.
a house dress
Evening dresses in 1930s were backless
Flowers and bows, could be found on one shoulder, or in the center of the waist or neckline.
a brassiere
a girdle with garters
Fabrics 1930s
Characteristics

Diffrent occasions
Influences on 1930s fashion
1930s Women's Fashion Accessories
Women wore brimmed hats, often worn at an angle
Pill box hats and turbans
Cloche hats
Women usually wore gloves outside the house.
Shoes with rounded toes would have wide, thick heels.
Ankle strap shoes would have a moderate heel
.
Like men's shoes, two-toned spectators for women became popular, differing from the men in being more feminine in shape and having a feminine heel.
1930s jewelry and accessories became more glamourous and sophisticated in appearance influenced by the movies coming out of Hollywood at this time
SOCIAL REVOLUTION
Prohibition was ignored by a lot of Americans
Women get the right to vote, that after brought womens freedom and power
the Jazz Age started
The American youth wanted to start their own culture
Makeup and Hair
-most women in the '30s had fairly pale skin
-rouge and lipstick, was frequently used to brighten pale faces
-artificial eyelashes were popular
-women tended to keep their hair fairly short
Women's fashion
Greta Garbo had an influence on women's fashion throughout the decade
Men's Fashion
Suits
In the early part of the decade, men's suits were modified to create the image of a large torso.
This period also was a rise in the popularity of the double-breasted suit
Dark fabrics were enhanced by stippled vertical and diagonal stripes
In 1935, some signs of prosperity returned
A new look for businesses suit was designed by the London tailor, Frederick Scholte and was known as the "London cut".
The famous "Palm Beach" suit was designed during the 1930s
During this time, blazers became popular for summer wear
The gangster influence
A discussion of men's fashion during the thirties would be incomplete without recognizing the gangster influence.
Gangsters paradoxically projected an image of "businessman" because of the suits they wore.

However, they didn't choose typical business colors and styles, but took every detail to the extreme.

Their suits featured wider stripes, bolder glen plaids, more colorful ties, pronounced shoulders, narrower waists, and wider trouser bottoms. They topped their extreme look with felt hats in a wide variety of colors: almond green, dove, lilac, petrol blue, brown and dark gray.
Because of the discovery of king tut's tumb, Egyptian art became a influence in the 1920s fashion.
The new fabrication fast methods let manufacturers to easily produce clothing more affordable for the working families. The average persons fashion sense became more sofisticated.
WOMEN
Eyebrows thin
dark eye shadow
lips passion color to make them look more narrow
Bobbed hair cut
shingled cut
Ankle-strap hill shoes were the most popular
later, fathered headband became popular
They also used long dresses to complement the dresses
In the 1920's dresses became short, showing off womens legs for the first time
Dresses had very short sleeves
The popular and the rebel women of the era was the Flapper
Some of the styles of the 1920s still live on, built upon, and influence in the fashion today
Man
In the 1920 mostly all men wore suits
source: http:/fashion.just-the-swing.com
Full transcript