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Transcript of APIVITA
Founded in 1979 by a pharmacist couple, Doctor Nikos and Niki Koutsianas, due to their passion for
Became well-known throughout Greece following it’s success in the international market.
is their main ingredient in all of their products
Every product consists of 85% - 100% natural ingredients
For dry skin
For eco-conscious consumers
Ranges between SGD$15 - SGD$109
Pastilles - S$15
Body Lotions - $70
Masks - $35 - $65
Candles - $60+ - $109
Only has two outlets in singapore
10% discount during certain seasons
Members' exclusive promotion off products
housewives who want to rejuvenate their skin
working woman who want to soothe their tired skin
people who like to revel in scent candles
consumers who are particular about ingredients that they place on their skin
consumers who want to go for all natural
Age group between 17 to 60 years old (both men and women
products for children and pets as well
over priced products
out of reach from rural areas
not as popular in the asian market as compared to the western market
they are not the only company producing organic products
Consumers who are
Hard core loyals
Soft core loyals
Consumers who want
yet effective skin care
People who constantly use skin
care products often
Sales Strategy & Management
Members' exclusive promotion
Promotion code only through emails if you register
Certain products can only be seen if you are a registered member on the site
has made a long way
from Athens, to the international market. That using
herbs and products are much better than using chemically enhanced for body care and in this area of body care, will most likely last a long time in the market.