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The Affects of Media on Body Image

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Adrienne Byers

on 2 April 2013

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Transcript of The Affects of Media on Body Image

From "Skinny" to "Healthy" The Affects of Media on Body Image Turning Point Success Change the current views of body type. Change the current notion that in order to be healthy one must be skinny. Emphasize healthy ways to be fit. Emphasize "strength" over "weight." Challenges Women are able to accept their body type and take the right, healthy steps to improve their health. Women are able to grasp that being healthy doesn't necessarily mean being skinny The expectations of society on women's body type and weight have grown out of control. Many women will do anything to reach the "goal body type" as seen by society, even if it is unhealthy for them. Laxatives Eating disorders Obsession Diet pills The "ideal" body image Statistics Exercise Proper Diet According to US Health News, nearly 10 million Americans are estimated to suffer from potentially life-threatening eating disorders, a family of behaviors characterized by an unhealthy relationship with food, an unhealthy relationship with one's body, and unhealthy weight-regulation practices. Some 50 to 60 percent of teenage American girls believe they are overweight, yet only 15 to 20 percent of them actually are overweight. Among western women between 15 and 24 years old, approximately 1 out of every 200 suffers from anorexia nervosa, while about 1 in 50 is bulimic. Only about 5% of women naturally possess the "ideal" body type as portrayed in the media. The average weight of a model is 23% lower than that of an average woman; a 15% increase from 20 years ago. The average model weighs close to 115 lbs and is 5'11, while the average female in America weighs about 140 lbs and is nearly 5'5. Societal Expectations Television Internet Magazines Magazines even give a false representation to the "ideal" body image. The only thing that is constant in these images is the use of photoshop. 70% of women feel significantly worse about themselves after only three minutes looking at a women's magazine. Magazine reading in women has been a consistent predictor of body image and eating disturbances. Television viewing has been shown to increase body dissatisfaction, but is less frequently associated with the drive to thinness and disordered

eating behavior that occurs in women and girls who read fashion magazines. Dove Evolution Commercial Liquify in Photoshop A study found that the amount of time an adolescent watches soaps, movies and music videos is associated with their degree of body dissatisfaction and desire to be thin. 58 percent of female characters in movies had comments made about their looks, as did 28 percent in television shows and 26 percent of the female models in the accompanying commercials. The commercials aimed at female viewers that ran during the television shows most often watched by teen girls also frequently used beauty as a product appeal (56% of commercials). One quarter of all television commercials convey a message related to attractiveness. Facebook often features advertisements picturing unnaturally thin women, and slogans saying "are you fat?" or "try the supermodel diet!" Adolescents, often seeking approval from peers, may be affected intensely by negative comments and cyber-bullying The need for acceptance among young people accompanied by the ease of web access has also led to a near epidemic of young girls posting provocative pictures online. Uploading provocative photos online not only increases the chances of incurring sexually inappropriate comments and behavior, but also invites criticism and malicious behavior from peers and classmates. There has been a recent emergence of Pro-Ana websites. These sites often glorify thinness and classify anorexia and bulimia as a lifestyle, not a disease. Many pro-ana websites cater to young women who aspire to become anorexic; they offer tips for suppressing appetite, ways to hide the disorder, and even advice on how to purge more effectively.
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