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Pinterest for Real Estate

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by

Stacie Staub

on 25 January 2014

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Transcript of Pinterest for Real Estate

Create Both Personal
pinterest.com
and
Business Accounts
business.pinterest.com

Leveraging Your Fantastic Collateral
Property Photos
Curating Content
It goes both ways!

Create and Nurture
Client Relationships

Add Text to your Photos
PicMonkey.com
Use
Pinterest
to Promote Your
Blog Posts
Create
Blog Posts
Using
Pinterest
Install the
Pin It
Tool to
Your Toolbar
Add the
Pin It
Button on Your Website/Blog
Life Changes
= People Who Want to Make a
Move

Create
Engagement
and Build Followers Using
Contests
Pins
Last Forever on
Pinterest
New
Facebook
Followers
Add
Emails
to Your
Database
To Managing a
Project
or Remodel
Facilitate
Client
Processes...
From Searching for a
New House..
Creating a Presence and Pinterest Tools
Leverage the World's
Fastest Growing
Social Network to Grow your
Real Estate
Business
Conversion rates for
Pinterest
traffic are 50% higher than conversion rates from other traffic and
Pinterest
is the top converting social media site for “Top of the Funnel” advertising.
47% of U.S. online consumers have made a purchase based on recommendations from
Pinterest
.
80% of total
Pinterest
pins are repins.

Pinterest
is the third largest social networking site behind Facebook and Twitter.
Users spend
more time on
Pinterest than
their other
social sites

Curating
Content
Create a
Blog Post
for Every Listing and Include All
Property Photos

Pin the Photos From Your Blog Post
to
Pinterest
(and share on facebook, google+,
twitter and Houzz too!)
Leverage Your
Existing
Collateral
To
Decorating
and Remodeling Ideas...
1. Set Up Your
Pinterest
Accounts and Start
Pinning
!
2. Write a blog post full of beautiful photos and pin them!
3. Look through your
Pinterest
feed for change...and take advantage of the chance to reach out!
Prospect
and
Nurture
Create
Brand
Engagement
@JohnSkrabec

@StacieStaub

@liveurbandenver

LIVEUrbanDenver.com



Full transcript