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부동산 마케팅

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by

Dong-hyuk Lee

on 11 December 2014

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Transcript of 부동산 마케팅

당신을 또 한번 설레게 합니다
당신을 또 한번 설레게 합니다
충주 2차 푸르지오 인터뷰 동영상
Real Life, Real Premium
Real Life, Real Premium
Prugio Map
마케팅(Market + ing)
전략적 마케팅계획
제품수준의 마케팅계획
마케팅 환경
시장
환경
고객들
공급자들
정보시스템과
마케팅조사
소비자 행동의
이해
시장세분화
표적시장선정
포지셔닝
제품(Product)
촉진(Promotion)
유통(Place)
가격(Price)
4PS
Prugio

Map
STP
Full transcript