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Assessment Task Two

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Samantha Smith

on 1 August 2015

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Transcript of Assessment Task Two

Assessment Task Two
Comparison of Modern and Post-Modern Artists (Installation Art).

Comparison of Modern and Post-Modern Art Galleries

Shift in VCE Studio Art Curriculum

'Shift Happens' Education 3.0
Modern & Post-Modern Galleries
Influenced by: state of economy, development of globalization, social change & technological advancement.
All of which are movements affected by the shift of modern to post-modern.

Comparison of Artists
The shift to Post-Modern
Post modern Installation artist: Jenny Holzer
Visual Arts Curriculum
AusVELS Years 7 -10

VCE Studio Arts (Unit 4)
In Year 9 - 10, the AusVELS curriculum requires “…students (to) observe, research and critically discuss a range of contemporary, traditional, stylistic, historical and cultural examples of arts works in the disciplines and forms in which they are working …They comment on the impact of arts works, forms and practices on other arts works and society in general.”

This allows teachers and students a wide scope to explore art. Most classes investigate Pop Art, which is extremely important in looking at Art history.
Unit 4 Studio Arts
Art industry contexts – gallery visits
Students’ visits to exhibition spaces may be used as stimulus for artmaking, inform their technical practice, support their study regarding professional art practices and styles, and address Unit 3 Outcome 3 and Unit 4 Outcome 3.

To achieve Outcome 3 in Unit 4, students are required to visit a minimum of at least two different exhibition spaces.
Students may visit public and commercial art galleries, other alternative art spaces; indoors or outdoors or virtual gallery spaces at any convenient and appropriate time throughout the year of their enrolment in the study.

Google Art Project
Vanessa Kezerle
Nadia Di Salvatore
Samantha Smith

Jenny Holzer
This video presents some of Holzer's earlier works. It captures the post-modern movement of art and how art forms have drastically changed from more traditional forms of art.
American installation and conceptual artist. Her first public works, Truisms (1977–9), appeared in the form of anonymous broadsheets pasted on buildings, walls and fences in and around Manhattan.
The foundation of Holzer's installations combine the power of language and technology which produce eye catching works of art.
Her installations take the forms of posters, monumental and electronic signs, billboards, television and her signature medium, the LED (light emitting diode) sign.
Claude Monet
Claude Monet is one of the most famous painters throughout history. His use of colour, lighting and beautiful choice landscapes have created a collection of well known artworks that are traditional in the sense of the form they take as a painting on canvas.
This form of art was before the post-modern era.
The ways in which art was created had not been challenged in the way it has in the post-modern era, where new mediums and methods are used to create the art we know and see today.

Looking at Monet's work 'Waterlillies'
it is evident of the difference between his and Holzer's work. Monet's approach to art is aesthetically beautful and traditional in its form. The shift to the post-modern era has allowed for art to take many forms.
Art in today's world has no boundaries!
Martin Creed, work no.88
More Installation Artists
Christo & Jean Claude, Surrounded Islands
Modern Galleries
Exhibitions were about perfection, seamless technique, “to execute very well-established subject matter” (Gambino, 2011).
Categorized collections: “hierarchy of genres, history paintings to portraiture, still lifes and landscapes” (Gambino, 2011).
Pleasing to the eye art, “very strict notions of beauty” (Gambino, 2011).
Modern galleries transformed & adapted to society adjustments from the contemporary social change of the post-modern era - based on interaction between economic & technological transformation.

Economies impact on galleries: Government policy and funding requirements.
Galleries impact on economy - “visitor numbers, civic functions, contributions to the country’s creativity and educational performance” (Travers, 2006) - increased within post-modern society.
Information technology revolution - access to worldwide galleries online, e.g. ‘Google Art Project’.
“These online art galleries are a virtual platform to view, sell and buy pieces of art” (2013).

The shift
Virtual galleries.
Transactions & international exchanges of artwork made easier and faster.
New globalized economy increases gallery competition.
Galleries compete to exhibit collections of artworks to accommodate social & technological changes on a global scale.
Today galleries are spaces of entertainment to appeal to people all over the world – not only art enthusiasts.
Post-Modern Galleries
A complex consisting of cafes and markets – catering for all interests.
Incorporates cutting edge technology, interactive spaces, non-traditional elements.
‘O’ device distributed to visitors upon arrival providing them with access to information within the gallery.
No divisions between art, popular culture & the media.
The gallery attempts to “engage with the outside world, so that they can reach more people.”

Comparison of Artists
Pop Art
Roy Lichtenstein
Pop Art
Andy Warhol
St. Joseph's College, Mildura
Provides a 3 day Art Camp for students studying VCE Studio Arts, Art and Visual Communication and Design.
Look at relevant exhibitions such as Top Arts.
Visit galleries.
Visit Universities such as RMIT.

Virtual Gallery
Google Art Project is an online platform through which the public can access high-resolution images of artworks housed in the initiative’s partner museums.
The project was launched on 1 February 2011 by Google, in cooperation with 17 international museums, including the Tate Gallery, London; the Metropolitan Museum of Art, New York City; and the Uffizi, Florence.
Google Art Project
National Gallery of Australia, Camberra.
Google Art Project
In the spring of 1980, he completed Surrounded Islands in Biscayne Bay near Miami, Florida, by encircling eleven man-made islands with 200-foot-wide sheets of flamingo pink polypropylene fabric. Christo called this project his version of Monet's water lilies, in reference to Claude Monet's large cycle of paintings of water lilies, often considered the quintessential Impressionist painting. Christo's project was made with the help of 430 assistants, cost $3.4 million, and lasted two weeks. To realize Surrounded Islands the artist had to file numerous permits and go through seven public hearings. Much of the initial local opposition to it turned to support by its conclusion.
'M-Maybe' (1965)
'Marilyn' (1962)
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