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The Pepsi Needle Crisis

Risk and Crisis Communication 2011

nadezda lev

on 3 April 2011

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Transcript of The Pepsi Needle Crisis

Click anywhere & add an idea On Wednesday, June 9th, retired meat salesman Tex Triplett, 82, of Tacoma, Washington, and his wife, Mary, 78, reported that... ...looking into a Diet Pepsi can for a prize-winning word to complete the phrase "Be young, have fun, drink Pepsi," they instead found a syringe. They turned the materials over to their attorney, who then contacted the Pierce County Health Department.

The Case Pepsi Communication What could have
been done differently Thank you for listening
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