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Perfect Posters!

A workshop for researchers wanting to use a poster format to communicate their research
by

Paul Spencer

on 28 November 2016

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Transcript of Perfect Posters!

Perfect Posters!
a guide for researchers
What are they?
Why?
Visual Communication
Practicalities
Design
Hints/tips
Route map
Where's the experience in the room?
how to avoid getting too stressed
What
Why
Who
What
What
are they?
have them?
benefits?
part do they play in your career?
aren't they?
"How well we communicate is determined
not by how well we say things, but by how
well we are understood."
Andy Grove (Co-Founder Intel)
Limitations
non captive audience
uncomfortable audience
poster size
viewing from a distance
commitment to preparing them
Benefits
Audience controls their viewing time
Opportunity for personal contact
Can be seen as whole entity
Can be more informative
Enables dialogue
Visual medium so graphics better
How do make sure
that you stand out
from the crowd?

The Poster Challenge
Create an outline of a poster using a large piece of paper and post-it notes to show what you need to consider to combat the barriers and maximise impact of your poster
"It takes intelligence, even brilliance, to condense
and focus information into a clear, simple presentation that will be read and remembered. Ignorance and arrogance are shown in a crowded, hard-to-read poster."
Visual Communication
A picture is worth
a thousand words
Elements of a good poster?
simplicity
clear purpose
understand your audience
preparation
maximise impact
impactful message
Poster Gallery
optimum reading level
Use this space for title
use this space for less important information
intention to
communicate?
making
research accessible
or
dumbing down?
Design & practicalities
tiled or all-in-one?
Title
use this space for
less important information
optimum reading level
inspiring?
purpose of poster?
dialogue about research
one or two central ideas
not about vanity
providing a visual grammar
there is no right or wrong just
leave no doubt of where to look
remember the purpose
think about the process of communicating ideas; we could learn a lot from advertisers
let's talk titles
typeface?
Find out more
Blog: http://thedigitaldoctorate.com
Website: www.uwe.ac.uk/graduateschool
Twitter: @uwegradschool
Full transcript