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Waste of Food

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by

Laurène HEMMERT

on 12 February 2014

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Transcript of Waste of Food

ABAZOVIC
BEKAOUASSA
CEYRAN
PRESENTATION
- Monetary
- Environment
- Social/ Ethical issues
- The european parliament States



Waste of Food
HAJDARPASIC
ERGUL
HEMMERT
- Presentation
Our team
Financial needs
Marketing process
- General point of view
- Causes
- CATWOE
- Consequences
- Existing solutions
- Our solutions
- Our time table
- Actual issue
- Our Slogan and Poster

TABLE OF CONTENT
Our team
Financial needs and situations
- For the beginning
2000 euros personal capital=12 000€ capital
Publications in the local news paper (only for Alsace-Moselle) = 44€ (>1000 characters), 90€ (<1000 characters)
- Sponsoring
- Location
- Transportation
- Marketing
- Cotisations
- Subsidies ( from the state)
- Donations


Marketing Process
Free:
Mailing
Social network(Facebook, Twitter, etc…)
Poster
Flyers

Paying
Radio
For the future: TV commercial

General Point of view
CAUSES
- Food wasted: by farmers, by the food industry, by retailers, by caterers & by consumers.
- The main causes for consumers:
Lack of awareness
Confusion about "best before" &" use by" date labels
Lack of knowledge on how to cook with leftovers (households)
The “dubious” origin of a product
- The main causes for supermarket:
Standard portion sizes, difficulty to anticipate the number of clients (catering)
Stock management inefficiencies, marketing strategies (2 for 1, buy 1 get 1 free) = willingness to offer a large range of product
Overproduction, product & packaging damage (farmers & food manufacturing) = aesthetic standards
Inadequate storage (whole food chain)
Cold chain unfulfilled
Mismanagement = indirect waste


Consequences
Actual Issue
- Situation in the Philippines
Typhoon Haiyan
The most violent ever
Thousands of dead people
- One of our solution could be implemented
Transportation of food, gathered in supermarket via cargo/plane

CATWOE
Client:
People in financial difficulty
Homeless people
People who do not have anything to eat
Victim of natural disasters & war
Actors:
Large supermarket & restaurant chains
Charities & government
Transformation:
Informing
Teaching
Showing
Raising awareness
Worldview:
France: 8.8 million poor people
In the world: 1.2 billion people in extreme poverty
Environmental issues (Typhoon in Philippines)
Owner:
France: Commercial signs
Only 1% given to associations
Environmental:
2 292 095 tons of food wasted per year in France
Carbon food print (Co2)
Global warming
STOP WASTING! START THINKING!
SLOGAN
POSTER
How can we reduce the waste of food?
EXISTING SOLUTIONS
National pact in France: anti-gaspi -->State
Dividing by 2 the waste of food since 2025 = objectif
Recovery of unsold
Sensibilisation & formation in high schools
Much more associations
In French cooking TV shows: Master chef, Top chef
Awareness of cooking with rests

OUR SOLUTIONS
Creation of memo for associations & consumers concerning the conservation of the food & the expiration date.
Recycling & composting (for farmer)
Redistribution of the food to association: increase awareness
Partnership with the European commission: giving fines to supermarket that are wasting over a certain amount of food
Donation to association or to countries directly
Via cargo/plane

OUR TIME TABLE
IN FRANCE
Full transcript