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Social Media: A love story

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Kimba Green

on 28 June 2017

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Transcript of Social Media: A love story

Social Media:
A love story

Meeting the
What is Social?
Your first fight...
Make-up sex!

Pay attention!
6 Rules
Fallen in love now what?
U. N. I
Live it up!
Maintaining the moment and don't sell!
One Way
One Sided
Error on Caution
Human 2 Human

Presenter names, company

Opening Slide – presentation title

– with the number of people accessing the internet via a mobile phone increasing by 60.3% to 818.4 million in the last 2 years.

Older users adoption
– On Twitter the 55-64 year age bracket is the fastest growing demographic with 79% growth rate. The fastest growing demographic on Facebook are the 45 to 54 year age bracket at 46%.

What are
2 key factors
driving the social web?
According to a GlobalWebIndex study it is:
23% of adults use

28% of adults use

31% of adults use

62% of adults use
(70% log on daily!)

23% of adults use

Why Social?
65% of adults use social compared to 7% in 2005
90% 18-29 year old's use social
35% 65-older use social compared to 2% in 2005

65% use Social compared to 7% in 2005

18-29 use Social 90%

65-older use Social 35% compared to 2% in 2005

68% Women
62% Men
58% Rural
68% Suburban
64% Urban
Cost of Caring
Kimba Green, PMP, CEH, CMP
Full transcript