Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Alarice International Company Presentation

No description
by

Alarice International

on 9 December 2015

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Alarice International Company Presentation

BRANDING
ASHLEY GALINA DUDARENOK
Managing Director
MIA ZHAO
Marketing Executive
MASON KU
Marketing Manager
VERONIKA SVYATKO
Marketing Assistant
BRAND IDENTITY
: We partner with our clients to describe what their brand stands for today and define where it will stand tomorrow.

BRAND ACTIVATION
: Whether launching a new brand or revitalizing an existing one, you need creative campaigns to connect with your target audience and capture its lasting attention.

Alarice has an established track record in providing cost-effective and creative solutions, such as
• creative campaigns
• content marketing
• launch events
• cross-promotions

We have proudly worked with both multinational brands and aspiring startups.
We treasure and cherish each project we run.
We are honored to regularly share opinions and expertise in an array of Hong Kong and international media.
SINCE 2011
PROJECT
MANAGEMENT
Alarice consults clients who wish to validate their business and market-entry plants for China and Hong Kong. Through its in-house team and extensive industry network, Alarice also provides hands-on implementation support such as market orientation, representative services and marketing research.

PUBLIC RELATIONS
• creating brand content
• writing and distributing press releases and industry articles
• arranging media interviews
• creating appealing infographics and video tutorials
• content creation for online social media
• social media management: Facebook, LinkedIn, YouTube, WeiBo, WeChat and Baidu
MEDIA
OUR CLIENTS
CASE STUDIES
BRANDING
&
CAMPAIGNS
PROJECT
MANAGEMENT
MEET OUR TEAM
• Building and executing marketing strategies aiming to increase brand awareness within selected B2B industry segments in Greater China
• Counselling industry exposure channels
• Maintaining Chinese social media accounts
• Developing market reports and case studies
• Sourcing public speaking opportunities
• Managing cross-promotions within fashion jewellery and watch industry
• Writing press releases and publishing news in industry magazines
Alarice has helped BSA Asia to launch in Hong Kong. The services included composition of press releases, arranging media interviews and managing the launch reception.
Alarice was in-charge of program marketing during 2014/15 academic year and has successfully developed cooperation with careers centers and student unions of HKU, CUHK, HKBU, CitiU, OpenU, IEd, HKUST and Lingnan among others. Alarice has also crafted all promotional materials including posters, leaflets and program presentation.
Alarice assisted one of Russia’s biggest banks to gather information on entering the Hong Kong market. The research focused on breaking down the process and requirements of financial institutions’ set up in Hong Kong. Above all, valuable structural recommendations were proposed, potential partners identified and contacted. With the information received, the client could make an educated decision on what is the best way to move forward
Alarice completed a detailed research for GEMS. The research explored Mozambique mining industry and follow-up presentation focused on attracting investors to Changara region. The research framework included Country Overview, Mozambique Mining Industry, Foreign Investment Regulations and Changara Mining Site Characteristics.
Vnesheconombank is the Bank for Development and Foreign Economic Affairs of Russia.

Alarice helped to organize a VIP reception with Hong Kong’s financial sector elite to celebrate the launch of their subsidiary – VEB Asia in Hong Kong. Alarice worked on:
• Event concept and rundown
• Target audience acquisition
• Onsite management
• Marketing materials design and distribution

Galerie Les Noms is a European art gallery with a unique and broad collection of classical and contemporary art from Eastern Europe. In 2014, Galerie Les Noms held a 10-day exhibition titled ‘Ukrainian Seasons of Modern Art in Hong Kong’, which featured the unique works of leading Ukrainian artists as their entry strategy into the Hong Kong market.

Alarice organized the exhibition by providing the following services:
• Planning and execution of the 10 day festival
• Target audience acquisition
• Design of visuals and marketing materials
• On-site event management
• Press release write-up and media relations
• Interviews arrangement with local media
• Facebook page management
• Cross-promotion with selected membership clubs
MANA! is an organic slow food restaurant and Look Good Naked is a social fitness studio. Alarice acted for both companies in organizing and managing the first cross-promotional campaign of ‘Look Good Naked with MANA!’. The campaign consisted of a weight loss competition supplemented by sponsored healthy food and education on nutrition.

Alarice’s contributions include:
• Campaign concept, budgeting and project plan
• Online and offline campaign execution
• Opening event management
VERA KULPINA
Business Development Manager
OLIVIA TIN
Business Development Manager
ELENA BAEVA
Business Development Manager
ADEOLA OYETOLA
Business Development Assistant
CHARLOTTE CASSIR
Marketing Assistant
GUY DE NICOLAY
Business Development Assistant
CODY DAVIS
Marketing Assistant
STEPHANIE TAIC
Marketing Assistant
DARIEL STOYNOV
Business Development Manager
BRANDING
• creative campaigns
• content marketing
• launch events
• cross-promotions
CREATIVE
PROFESSIONAL
FLEXIBLE
OUR SERVICES
WHY
ALARICE?

PR
&
SOCIAL MEDIA
Alarice was commissioned by Forward Transportation Company to conduct a thorough research and analysis of business opportunities for Chinese manufacturer's in Africa. Secondary research focused on investigating commercial environment and B2B e-commerce of South Africa, Nigeria, Kenya, Morocco and Ghana. The research has helped to make an educated decision and develop most suitable strategy to move forward with the project.
KARSTEN BERNING
Marketing Executive
YOUNG
1865
consultations given
brands served
49
events organized
63
Let’s have some tea and discuss new opportunities for your business!
(+852) 3563 7723
enquiry@alarice.com.hk
www.alarice.com.hk

Testimonials
“Alarice International team helped us stage the Grand Opening of our Company in May 2014. The event hosted over 100 top level executives from the financial community of Hong Kong, government representatives, as well as the top management of our parent company.

Within the framework of the project, Alrice’s team perfectly handled both the complexity of the preparation and the smooth flow of the event itself.”

A. Andreev, VEB Asia
“Company’s success depends on creating a strong, happy and engaged team which will work as a one whole unit. Alarice International is one of those companies, where every employee enjoys what he or she is doing and endeavors to be the best. Alarice’s professionalism, hard-working spirit and great attitude will make you want to work with them again and again.”

M. Gutsu, Galarie Les Noms
“We enjoy working with Alarice because they make every project ‘their own’. They helped us immensely with our China business expansion through industry research and project management. We’ve been on retainer contract with them for over a year now and are very happy with our choice of partner.”

D. Kolesnikov, SEMPEL

“Alarice have always been extremely open, honest and realistic when sharing information with us about our plans. They are not afraid to “tell you as it is” even if it’s not necessarily what you want to hear. They were very helpful and useful with providing us feedback on our initial product proposition and made some suggestions, most of which we have incorporated. They are friendly and easy to talk to and I would recommend them to anyone, particularly if your business model and product is at the initial stage such as ours.”

Swearline.com
“Thank you Alarice International for assisting my company during the launch of the brand BSA Beer in Hong Kong. It was a success! Many thanks again for the excellent work done.”

A. Pozzi, BSA Asia
Please zoom in for
more information
Please zoom in for more information.
FLORA YIP
Marketing Executive
JASMINE DENG
Marketing Executive
DANIEL GAO
Digital Marketing Executive
Alarice manages the Weibo account of sasa.com, generates content & executes online campaigns.
Alarice helped Cyberport to promote their GD-HK ICT YEP Program (2015) on both WeChat and Weibo, through content generation & reaching out to relevant associations in Guangdong province.
Alarice helped sasa.com to organize the first CRM event in Guangzhou and secured coverage on major cosmetics related media in China.
Full transcript