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Social Media

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Adnan H

on 15 April 2013

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Transcript of Social Media

Why? Social Media Promote Products &
Services Exclusivity Word of Mouth Consistency Advertise Presence Curiosity Traffic Increase Brand
Awareness Video Blogs
YouTube Videos
Website News
Blogs by bloggers
Advertising on forums Drive traffic to web presence by creating
presence in showrooms and print media Facebook Posts
Facebook Campaigns
Google adwords Invite bloggers to in-store events
Prize giveaways
Posting event videos/photos
Facebook contest giveaways every quarter Align offline & online campaigns
Promotions to reflect accurately everywhere Added incentives for SM fans
Special discounts
Sneak previews MOST IMPORTANTLY? Increase
Customer Satisfaction How? Identify Keywords Utilize multiple listening tools to monitor webspace Respond to Customer Voices on How? How? #UMG #Matbouli Satisfied Customer Respond Engage Listen Job Postings
Social Media Channels Targeted ads procure relative talent Recruiting Talent Lower costs of advertising & better hit rate Augmented reality to generate excitement What have we done so far? What now? By December 31st, 2013 25,000 fans 15% Engagement
Full transcript