Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.


Volcom Inc.

BAEP 423 Group Presentation

Danielle Silva

on 8 July 2010

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Volcom Inc.

Industry Marketing financials: VLCM Social Responsibility Location Secret Sauce Volcom Inc. retail clothing industry heavily concentrated largest 50 companies own 65% of market share! Marketing Orientation current ratio: 6.4 quick ratio: 5.4 profit margin: 7.7 % return on assets: 14.4% return on equity: 16.4% receivables turnover: 4.7 inventory turnover: 4.4 asset turnover: 1.2 Income statement Balance Sheet profit margin steady net profits since 2007! cut COG's for 2009 RECESSION INCLUDED!!!! 7.7% assets remain on growing trend maintain low # of liabilities company continues to grow HOW DO WE DO IT? philosophy creativity the arts maintaining the secret sauce! V co. logical series side projects 1% for the planet local events room for improvment? remain in Costa Mesa: high unemployment rate: 9.7% I5 major freeway in house skate park & recording studio state tax incentives we are here!!! concentration approach scarcity brand personality innovation distribution advertising:
film, print, sponsorship "youth against establishment"
Full transcript