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Little$avers

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by

PREZI USER

on 4 November 2014

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Transcript of Little$avers

Name:

John
Age:

34
Location:
Washington, DC
Children:
Anna
(Coming Soon!)
Peter Barbee

Derek Donahoo
Scott Durrant
Romulo Braga
Meet the Little$avers Team
x6
x2
x4
x2
x3
x5
= 22 Items
Option 1: Traditional / New
Option 2: Non-Traditional / Used
2 Days Later
Employer:
Department of Justice
Job Title:
Project Manager

Education:
Georgetown University
Degree:

Master's in Technology Management

Name:
Jane
Age:
32
Location:
Washington, DC
Children:
Anna
(Coming Soon!)
Subscription Pricing

Basic - $59
Premium - $99
x6
x2
x4
x2
x3
x5
= 22 Items
x6
x2
x4
x2
x3
x5
= 22 Items
$59
$194
$89
New
Used
Cost Savings - Basic
x6
x2
x4
x2
x3
x5
= 22 Items
$99
$308
$112
Used
Cost Savings - Premium
New
Chief Technology Officer (CTO)
Chief Strategy Officer
(CSO)

Chief Executive Officer
(CEO)

Chief Operating Officer (COO)
Customer Journey Releases
Technical Architecture
Sample of user stories
Little$avers Year #4
Market share projection for Little$avers based on the company’s growth strategy

Served Available Market
How many people need/can use the product? How many people have the money to buy the product?

Total Available Market
How many people would want
or need this product and how large is the market if they all buy?

Little$avers
Year #4
Served Available Market

Total Available Market
Little$avers
Year #4
Served Available Market

Total Available Market
80,000 babies are born in Washington D.C. Metro Area each year
Total Available Market:
every year, 240,000 babies are between 0-2 years old
Households with annual income of less than $75,000 don’t spend enough in baby clothing to be considered a target market
20% of households in Washington D.C. Metro Area have an annual income > $75,000
Served Available Market: 48,000 babies

Thank you for your time!
Full transcript