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Deca HIVE/ honeycomb

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by

Prateek Agarwal

on 6 February 2014

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Transcript of Deca HIVE/ honeycomb

Our Vision
Problem
The Market
Honeycomb
Connect to your future
The Team
The Marketing Strategy
A break up of our virtual clients
The Users
The Mentors
High school graduates with knowledge in the field
The System
The Money
The architecture of a group
Business interest
Most teenagers do not realize what they are capable of
pOONAM
Running
Business
Boy Scouts
sAJAN
pRATEEK
Solution
An online database to make connections on hobbies and interests
cHIEF oPERATING oFFICER
cHIEF mARKETING oFFICER
Interests:
-Soccer
-Drums
-Writing
Interests:
-Gymnastics
-Singing
Interests:
-Bhangra
-Rap
-Discus/Shotput
Teenagers

2014 Q3
2014 an
2013
2010
2014 Q2
Growing TAM
Must expand advertising to new locations
Word of mouth
Blog
Merchandise
School Demographic
Expanding through a blog
2013
Existing interest groups
clubs
Started a blog
Talk about our own interests
Send website to people outside of current demographic
The Ripple Effect
Alpha Testing
Large friend-base
Variant personalities
Show the purpose of Honeycomb
SANTA CLARA COUNTY
Fremont union high school distirct
LARGE KNOWN POPULATION
HIGH CATALYST PROBABILITY
SMALL COMMUNITY
EASY SPREAD OF IDEAS
75%
there always a percentage of people who are lagging. We want to capture the best "trailblazers" of the market
100:1
Prateek
Sajan
Poonam
Soccer
Physics
Writing
Drums
Boy Scouts
Running
Dance
500 users overnight
1200 using extended connections
10600 students
WIDE-SCALE COMMUNICATION
SMALLER KNOWN POPULATION
facebook
social media
FM/AM
Area radio
65%
8000 memebrs
80k members

Dance
Road to 1 Million
high-level
customers
intellectual property
risk
competition
details come after
Full transcript