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Alejandro Muñoz Lopez

on 14 May 2013

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Transcript of equilicua

1. CANAL DIRECTO con el usuario (63% españoles con smartphone)

1.1. Notificaciones
1.1.1 Partidos
1.1.2 Eventos
1.1.3 Promociones

1.2 Guia Virtual
1.2.1 POI

1.3 Fidelizacion
1.3.1 Redes Sociales


2.1 BBDD (analítica y usuarios)
2.2 Mobile advertising Adaptacion al canal de comunicacion por excelencia, la APP Evolución de la comunicacion con los clientes y usuarios Porqué una app corporativa?
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