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Transcript of Globalization!
Globalization is the process of integration arising from the interchange of world views, products, ideas, and other aspects of culture. Or to say, it refers to processes that promotes world-wide exchanges of national and cultural resources. Film & TV Ethical Values Applied
to Globalization: Philosophical Assessment: Social Media & the Internet Media's Impact on Culture Worth the cost?
Or a price to pay? Cultural globalization refers to the intensification and expansion of cultural flows across the globe. Culture is a very broad concept and has many facets. Topics under this heading include discussion about the development of a global culture, or lack thereof, the role of the media in shaping our identities and desires, and the globalization of languages. Cultural globalization has increased cross-cultural contacts but may be accompanied by a decrease in the uniqueness of once-isolated communities. Form of communication Advertizing & Marketing Music & Art Connecting cultures and ways of thinking
Exemplifies both the good and bad aspects of modern society, throughout multiple cultures, bringing understanding through a visual medium Media serves as tool to enable globalization, via: TV/Film
Social Media and the Internet
Advertising and Marketing
Music and Art This can create connections between people across the globe
This "understanding", however, can be a false understanding, hampering international communication POSITIVE EXAMPLES: NEGATIVE EXAMPLES: Egyptian Revolution was organized on Facebook. The more interconnected we become the more disconnected we are. Touching almost everybody's life on the planet globalization is about economics as much as politics, and it changes human relations and ideas as well as our natural environment. Even geographically remote communities are quickly becoming interdependent through globalization. Spark profound connections with audience
not commonly thought of as "media"
Conveys messages directly while appealing to subliminal messaging
meaning behind the music...
1. Discuss the form of media that has the most impact on YOU! and why?
2. Demonstrate globalization WITHOUT any verbal interaction. Share!
3. As a whole group, we're gonna play telephone! (split into groups) Utilitarianism -
social media and shared intellect best for people? or just back by popular demand?
Ethical Egoism -
capitalization and business ethics
Virtue Ethics -
virtual profiles and convictions online Accompanying the many different types and mediums of media
sent your way both directly and indirectly
include the controversies posed by ethical dilemmas...
and the perspectives at your disposal to adopt
in order to respond within your own convictions,
and evaluate them in order to gain insights from them
to then further your own search for ethical values. POWERFUL TOOL
that can either hurt or help
international interdependencies (depending on application and utilization) Globalization's contribution to the alienation of individuals from their traditions. Anonymous: modern day hackers and activists. internet era!
plethora of knowledge and experience
accessible and available to all those with access to it
knowledge is power
not all information is created equal!
importance in credibility of sources
CAN aid in spread of false or detrimental "data" While Globalization has existed for several centuries, the pace and magnitude has picked up enormously in recent decades. Both a product of globalization as well as a catalyst, the Internet connects computer users around the world. From 2000 to 2009, the number of Internet users globally rose from 394 million to 1.858 billion. By 2010, 22 percent of the world's population had access to computers with 1 billion Google searches every day, 300 million Internet users reading blogs, and 2 billion videos viewed daily on YouTube. We truly live in an era of mass communication. Sometimes that brings us together, other times it alienates us. Art as a medium of media!
Reach out to many different people
for many different reasons - Banksy - Jonas McCluggage appeals to human nature via
diffusion of stereotypes and other negative points of view
morph traditional concepts of beauty
reinforce principles popular culture initially promotes promotes products, ideas, and ways of thinking
...via reference to popular culture, stereotypes, and prevalent perspectives... data dressed as pixels (and soundbytes)
appeals to common knowledge
Altering individuals own views and values on:
politics and government
products and brands
importance of intellect BUT!
presence in society influences cultural ideals and values
of areas implemented in...
unify consumers and audiences through desire for objective truths
Embody search for self actualization in life, apply concentration of ad to an enhaced pursuit, and glorify that achievement CONS: helps the flow and spread of business
creates endless opportunities for growth in corporations
creates associations between both peoples