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COCA COLA - SUCCESSFUL BRAND
Transcript of COCA COLA - SUCCESSFUL BRAND
Key Success Factors
Process of communicating
What is "Marketing"?
"Marketing & Advertising"
Coca Cola Marketing
Simple - Impression
Packaging & Design
New Product development
. Keep prices to compete
. Good pricing strategy
Name; Spring - 99542601
Class : Global Financial Commodities Marketing
Coca-Cola may be 126 years old, but with more than 50 million fans on Facebook, 1.8 billion Coke products consumed daily and 3,500 beverages in its diverse portfolio — Coke’s still got it