"Coca Cola - Successful Brand"
Marketing
Product Management
Promotion
History
Coke
Soft Drinks
Coca Cola
Top Brand
Innovation
Globalization
Marketing
Key Success Factors
Process of communicating
Customer relationships
Benefit
What is "Marketing"?
"Marketing & Advertising"
Coca Cola Marketing
8% (2010)
Product Management
Promotion
Pricing
BRAND
"Open happiness"
Unique
Diversity
Improvement
Simple - Impression
Packaging & Design
New Product development
. Keep prices to compete
. Good pricing strategy
Pricing
Advertising
$3 billion
Media
Traditional
New
Creative
Sales Promotions
Coupon
Sweepstakes
Product giveaways
Samples coupons
Loyalty programs
Discounts
....
Name; Spring - 99542601
Class : Global Financial Commodities Marketing
Conclusion
Coca-Cola may be 126 years old, but with more than 50 million fans on Facebook, 1.8 billion Coke products consumed daily and 3,500 beverages in its diverse portfolio — Coke’s still got it
Coca Cola
19th century
Present Remotely
Send the link below via email or IM
Present to your audience
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
COCA COLA - SUCCESSFUL BRAND
No description
by
Tweet