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Isabel Barichievich

on 12 May 2014

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Transcript of 1960s

The 1960s
Foreign Policy
Were there any wars?
Allies v Enemies
Who were our allies?
Fashion, Clothing, Hairstyles
What Was Important to Americans: Parents vs Youth
Values: Ethnicites and Social Movements
Not all of the 60s slang have been lost:
“groovy” (nice or neat)
“hang loose” (take it easy)
“goin steady” (dating only one person)
“Old Man” (reference to dad/husband)
“flower child” (hippie) all became popular in the 60s, especially among the youth generation
Values: Slang
John F. Kennedy
President 1960-1963
Domestic Policy:
the “New Frontier.” Reforms intended to eliminate oppression in the United States
Foreign Policy:
Alliance for Progress, Peace Corps, Bay of Pigs
Lyndon B. Johnson
President 1963-1969
Domestic Policy:
"Great Society." Medicare and Medicaid, Head Start, Job Programs
Foreign Policy:
Draft, increase in troops sent to Vietnam, given power to take necessary measures in the war
Richard M. Nixon
President 1969-1974
Domestic Policy:
“New Federalism” directed money and power to individual states rather than the federal government
Foreign Policy:
China, Strategic Arms Limitation Treaty

Bay of Pigs

Johnson and Credibility gap (Vietnam war)

Kennedy and Marilyn Monroe

Political Scandals
Economic Expansion:
-Time of economic turnaround for the U.S.
-Began with slow-growing economy and high unemployment
-Kennedy's tax cuts credited for stimulating economic growth
-Attributed by big business, housing and computer industries, and increased overseas investments
-Longest uninterrupted period of economic growth in history at the time
Positive Effects:
-Increased minimum wage
-Increased social security benefits
-Area redevelopment
-Training for displaced workers
-Eradication of poor neighborhoods
Economy - Society
Popular Music:
Folk Music Returned, Rock 'n' Roll, "British Invasion"
Popular Musicians:
The Beach Boys, The Beatles, Bob Dylan, The Rolling Stones, The Monkees
Music and Entertainment
Recreation and Leisure
Drive-ins, Roller Skating, Bowling, Movie Theatres, Dances
Breakfast at Tiffany's, The Sound of Music, Mary Poppins, My Fair Lady, Psycho
Bewitched, Green Acres, I Dream of Jeannie, Leave it to Beaver, Perry Mason, The Andy Griffith Show
Canned Coca Cola (1960)
Coffee Mate (1961)
Taco Bell (1962)
Sprite (1962)
Kellogg's Pop-Tarts and Diet Pepsi (1964)
Domino's Pizza (1965)
Pringles (1968)
McDonald's Big Mac (1968)
Wendy's Restaurant (1969)
Frosted Mini Wheat and Campbell's Soup (1969)
Movie Stars:
Elizabeth Taylor, Doris Day, Audrey Hepburn, Frank Sinatra, Tony Curtis, Jerry Lewis, John Wayne
Sports Figures:
Muhammad Ali, Jackie Robinson, Wilt Chamberlain, Roberta Gibb
The Cold War
Bay of Pigs
Who did we have conflict with?
During the entirety of the 1960s our allies remained consistent. We worked alongside many governments that did not support communism.

Pants: Flared, Bell Bottomed, Low rise, corduroys
Shirts: Plaid button down, turtle necks, double breasted blazer
Shoes: high heeled boots
We had conflicts with the Soviet Union, North Vietnam, & Cuba.

Accessories: Bandanas
Hairstyles: Long and flowy, beards, mustaches, and sideburns
Dresses: Shift dressed, A-line mini dress
Pants: Capri pants, skinny pants
Skirts: Mini skirts, skorts
Tops: Bubble sleeves, cropped jackets, sporty clothing
Shoes: Go-Go boots, stilettos, kitten heel
Accessories: Pillbox hat, dyed faux fur, long lashes, winged eyeliner
Hairstyles: Beehive up-do, teased hair with flipped ends, shaped bob or wedge, long and straight
High Class: Top designers, couture brands
Middle Class: The Mod look, mass producers, affordable
Low Class: Hippie style, counter culture
Mod Look
Military look
Patterned clothing paired with solid color clothing, Mod look, Hippie
Older Generation
Stability/Societal Conformity
Focused on the 50s lifestyle
Asserting U.S. Dominance (in Vietnam, Cold War)
Youth Generation
Questioning Authority
Individual Expression (fashion, social movements)
Women and Ethnicities
Although women were still not considered equal/subservient to men in the workplace, the Feminist Movement was at a high point in and arguably reached its most influential point in the 1960s.
African Americans
The Civil Rights Movement garnered huge amounts of national attention for African Americans. Individuals, especially the youth, recognized that racial discrimination existed and supported African Americans in their fight for civil equality.
The Latino Movement in the Western U.S. also gained national attention, but to a lesser degree than that of the African Americans.
Native Americans
The rights of Native Americans remained relatively unchanged during the 1960s. Most failed to realize that Native Americans did not have substantial rights or the respect of the majority of society.
Social Movements
Civil Rights Movement
Greensboro Four
MLK Jr.'s March on Washington
Montgomery Bus Boycott
Civil Rights Act of 1964/EEOC
Voting Rights Act of 1965
Antiwar Movement
Propelled by the Youth Generation (SDS)
Hawks vs Doves
Credibility Gap/Realities of a Televised War
Latino Movement
Cesar Chavez, Dolores Huerta, and United Farm Workers
Grape Boycott of 1965
Native Americans
Protests at Wounded Knee
Indian Civil Rights Act (ICRA)
Feminist Movement
The Feminine Mystique
Civil Rights Act of 1964
EEOC/ Title VII, Wage Equality
Sexual Revolution
The 60s were a turbulent time in American History. The Nation was impacted by the Civil Rights Movement, the Antiwar Movement, and the Feminist Movement/Sexual Revolution.
-Ranged from 3.5% to 6.7%
~1960: 5.5%
~1961: 6.7%*
~1965: 4.5%
~1969: 3.5%*
The Space Race
The Space Race was a struggle between the United States and the Soviet Union for more advancement of technology and exploration into space.
1. What was one of the long-term effects of the Vietnam War?
2. What attributes differentiated the mainstream and counterculture?
3. What was the Civil Rights Act of 1964?
The Space Race was between the Soviet Union and the United States and was fueled by the competitive fear inspired by the Cold War.

The United States started out extremely slow, and as the Soviet Union advanced in its exploration of space Americans became nervous.

In 1961 the soviets launched a person into space and were the first to send a person into orbit.

Astronaut Neil Armstrong first walked on the moon on July 20, 1969. An estimated 720 million people around the globe viewed the event live on television.

Space became the new frontier, and spawned a great interest in science fiction, technology, and space.

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