Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Do you really want to delete this prezi?
Neither you, nor the coeditors you shared it with will be able to recover it again.
Make your likes visible on Facebook?
You can change this under Settings & Account at any time.
Social Media -
Transcript of Social Media -
184 million users globally
Formally Local Business Center
Now has more than 50 million places registered
Top Tips for Social Media
Founded in 2004 by Mark Zuckerberg (net worth $25.3 billion)
Estimated active monthly users: 1.28 billion
Created in July 2006 & over 500 million users
Top 10 of most visited websites
What is Social Media?
Social Media -
A Basic Overview
Set up a Business Page
Set up a personal Facebook page
'Create a Page'
Local Business or Company/Organisation
Fill in Category, Name, and Address details
Add 'Categories', descriptions, websites, Facebook Address
Upload a Profile Picture
Add to your Favourites
Set up an Advert
Welcome to your new Page!
Set up a Twitter profile
New to Twitter?
Name, Email, Password
Choose your Username - business name/trading name
Confirm and go to profile page
Follow the confirmation link to activate your profile
Add a profile picture and cover photo
Follow relevant people/companies
Don't let it tie you down!
Time your activity
Inject some personality
Stay on message
Be Valuable - Quality not Quantity
Keep it short, sweet and upbeat!
Why use it?
Increase brand awareness
Improve customer service
of Small Businesses use Social Media to generate sales
of medium businesses use Social Media to generate sales
Likes and Invites
Write a post
Increase your Likes
Top Tips for Facebook Posts:
Keep it short
Ask a question
Give a clear call-to action
Offer some valuable information /advice
Be Positive and Upbeat!
Create a community
Post engaging images and videos
Link to interesting articles
Who to Follow
Max. 140 characters
Top Tips for Tweeting:
Follow relevant people
Tweet relevant content
Use @mentions and @replies - but not too much!
Use #Hashtags to talk about trending topics
Use photos/videos/links to other info - can increase Retweets by 150%
Increase your Followers
Be Useful to your industry
Have some personality!
Find a relevant 'Hour'
Optimise your Profile page
Profile Picture and
People you may know
Create a company page
Log in to your personal profile
Go to 'Interests' and select
Select 'Create a Company Page'
Complete 'Add a company' details
Confirmation email will be sent - follow the instuctions
Complete basic Company details
Select 'Publish' to send your company page live!
The right content
Top tips for effective LinkedIn content:
Strong Summary: Headline, Key skills, Specialities, Job Titles
Think about Key Words
Tell stories and share achievements; Problem-Action-Result
Use the Activity section to share recent relevant events
Recommendations and Testimonials
Use a vanity URL
Contact Details are vital!
Set up a Personal
'Get Started' details
Location and basic role details
Enter email details to find instant connections
Confirmation email sent - follow link to activate profile
Fill in Personal Details, Key Skills Summary, and Employment background.
Add a CV/Profile Picture/Website
Welcome to LinkedIn!
Register as a Google Place
Go to google.com/local/business
Enter your business name and postcode
Select your business if it's found
If not, enter more details to create new place
Verify by phone or by postcard from Google
Add and Create your Google+ Page
Your Business is now a Google Place!
In your packs...
Homepage Layout Guides
Details on Media Marketing workshop by
01723 378 845
Thank you for attending
Wednesday 28th May 2014