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Gender Representation - Male

Prezi about gender representation to illustrate and analyse contemporary depictions of masculinity.

Scott Hayden

on 19 May 2015

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Transcript of Gender Representation - Male

Judith Butler argues that we perform our gender - GENDER IS PERFORMANCE
Butler argues that gender is not inherent (natural/ in-built)
It is acquired (learned/ conditioned)

Answer these questions...

What words best describe a stereotypical “real man”
What does he do for a living?
What does he do for fun?

We will then feedback our findings to the group
Tall/ Strong/ Muscular/ 25-45 years old/ Able-bodied/
Heterosexual/ Competitive/ Dominant/ Drinks/ Watches & plays sports/ Plays poker with his friends/ Doesn’t show emotions other than anger, excitement/ Stoic/ Violent/Always wants sex/ Has lots of sexual partners/ Sex is about scoring/ Has large genitalia/ Always ready/ Gives pleasure/ Sex is focused on intercourse/ F1 Driver/ Cop/ Firefighter/ Mechanic/ Lawyer/ Business Man/ CEO/ Caretaker/ Competent/ Leader
The Box

In groups - name the things that men are called if they are NOT all these things in 'The Box'

Yes you can swear.
Paul Kivel argues that one of the primary reasons that boys and men discourage LGBTQ is that they often feel a need to perform STEREOTYPICAL MASCULINITY in order to show the world that they are in what he calls 'The Box'.
All of the words outside The Box fit into one of three groups:


Kivel argues that this reveals interesting things about how homophobia and sexism are BUILT IN TO OUR CULTURE

Who is the most masculine man you have ever seen in the media?
In my opinion, it is Don Draper from 'Mad Men'....
Lesson Objectives

Critically analyse stereotyped depictions of media masculinity

Examine and explain Butler’s theory of ‘Gender as Performance’

Describe and discuss Kivel’s theory of ‘The Box’

Construct a response to a music video by The Lonely Island about their representation of masculinity

Aim is to provoke curiosity and encourage you to ask questions about the representation of media images of masculinity.
All Prezi's are available
for revision purposes at:

Go to bcotmedia.tumblr.com/ and click on the 'Representation' tag.
A vox-pop is a tool used in many forms of media to provide a snapshot of public opinion e.g. news
Highly recommended for students interested in Feminism and/ or Gender representation

Analyse the representation of Masculinity in one music video by 'The Lonely Island'.

Use examples from the video to show that you have an understanding of the following:

Paul Kivels' theory: 'The Box'
Judith Butler's theory: 'Gender as Performance'

You can answer this as a written, audio or video post on your WordPress
For help on this, or any work.......

Tweet @bcotmedia or ask me a question on Facebook

TED Talks has great examples of media communication - highly recommended for those of you wanting to improve your speaking skills.

Phil Zombardo - 'The Demise of Guys'
The Lonely Island youtube channel:

Magritte's intended goal was to challenge the audiences perception of reality.
He wanted to force the audience to become hypersensitive to their surroundings....

The information communicated by a media text is a constructed reshaping of the world
The media can sometimes make images seem very 'naturalised', real and normal.
Consider the ways the media creates and reinforces our ideas of masculinity
Our interpretation of gender in the media can take place unconsciously.
It happens incrementally (gradually) via a proliferation (increase/ large number) of images until it becomes 'naturalised' and 'normal.
This is the 'Culmination Theory'

(We will look more at this during Unit 6: CRITICAL THINKER in Year 2)
As we have learned, the media uses semiotics to represent reality, reflect, and reinforce our cultures IDEOLOGY (values, thoughts and beliefs)

Use your
, and

I want you to signify whether or not you think the following media figures are:

if you think they are POSITIVE depictions of masculinity
card if you are undecided
if you think they are NEGATIVE depictions of masculinity
Butler argues that MASCULINITY and FEMININITY are culturally constructed through the repetition of stylised acts over a period of time until they are seen as correct/ normal

Like the Culmination theory.
Butler argues that we are subtly coerced/ encouraged to 'perform' our assigned gender or sexuality roles of 'male' or 'female'

According to this theory we are compelled to follow the pre-determined and specific frameworks, regimes of what is expected of us.
'...It must be hard being a man'
For ALL of your work, you need to consider the way you use Representation

How you choose to portray a character signifies a lot to your audience
Rather than representing individuals, sections of the media use a kind of shorthand in the way in which they represent some groups of people.
ACTIVITY - Photobooth Voxpop Discussion

Go around the classroom and help each other by discussing these questions on their Photobooth...

Do teenage boys perform their gender?
Is masculinity changing? Give examples
Do you think men are as sexualised as women in advertising?
Can you think of a positive representation of masculinity in an advert?
'....a popular belief about specific social groups or types of individuals'

On Socrative please define the word 'stereotype' as best you can with an example
Stereotypes are common in the media.

It is important to be aware of the way you represent gender in your own productions.

Will you conform to stereotypes or subvert them?
Kivel argues that The Box is one of the main reasons why some men harass women on the street and why 'cat-calling' and violence tends to escalate when men are in groups.
Magritte painted below the pipe:
'Ceci n'est pas une pipe' (This is not a pipe) which seems a contradiction, but is actually true:



(All lessons and the Assignment Brief are here)
Although since I started working at BCoT I may have to change my answer....
Humans have always made sense of life and our relationships to each other through stories, myths and fables.

Media is all about communication and story-telling.

It can shape our perceptions.

This is why it is crucial to analyse and think critically if we are to produce Media
As a culture we tend to agree at a set of POSITIVE and NEGATIVE ideas of what being a man is.

But others would argue that this is a SUBJECTIVE (personal/ individual) idea - we all see things differently
We look for things that reinforce what we already think.

We like patterns, safety, order, and simple explanations
We form models of how the world works

We intuit (work out through instinct) through our sensory system in a way that feels safe and normal

The media can manipulate and capitalise on this natural inclination.

Bloody Media.
The term "vox pop" comes from the Latin phrase vox populi, meaning "voice of the people"
Room no. 12527
Magritte points out that no matter how closely we come to depicting an item accurately, we never do catch the item itself
Full transcript