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Persuasive Speaking

The Three Appeals and Rhetorical Devices

Sarah O'Connor

on 8 January 2013

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Transcript of Persuasive Speaking

Persuasive Speaking Rhetorical Devices Rhetorical
Devices Ethos Pathos Logos Mini-Lesson Attempting to convince someone by emphasizing credibility of reputation What makes someone
credible? Experience Education Authority Facts Wisdom Professional Reputation Once more: Ethos is an argument that appeals to people based on how credible the speaker is. The more we trust someone, the more likely we are to believe what the say is true. Attempting to convince someone by appealing to their emotions That's not fair! Now I'm angry! This is going to work! Man, I feel sad. I feel sorry for her. Motivation and sympathy are results of pathos I'm so excited! "To be persuasive, you must be believeable; to be believeable, you must be credible; to be credible, you must be truthful." - Edward R. Murrow, one of the world's most respected journalists Once more: The aim of pathos is get your audience to share the same emotion as the speaker. Typically, pathos is used to generate feelings of sympathy, pity, or fear. Attempting to convince someone by using logic What makes something logical? A step-by-step explanation of your reasoning Facts A+B=C Valid points Inferences Mini-Lesson: Rhetorical Devices
Words, ideas, and strategies a writer or speaker uses to persuade an audience to change their viewpoint. Also known as
"the three appeals" There are also other rhetorical devices. Know any? Repetition Rhetorical Questions Parallelism Hyperbole Litotes Antithesis Hypophora Simile Metaphor Allusion Understatement Litotes Procatalepsis Anadiplosis Apostrophe Asyndeton/Polysyndeton
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