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Social Media 101

Basics of Social Media
by

Ashley Nunnenkamp

on 23 January 2014

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Transcript of Social Media 101

video-sharing website on which users can upload, view and share videos
wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as video blogging, short original videos, and educational videos
Unregistered users can watch videos, while registered users can upload an unlimited number of videos
Social Media 101
Join the Social Revolution
Is Social Media A Game...
Or Serious Business?
Social Media is where the
conversation is happening...
and they are talking about YOU!
Show no fear... and stand up against those trying to bring agriculture down.
Do you like what they are saying about you?
Don't let others tell YOUR story
People want to connect with people
Take a seat at the table with your consumer friends
Be PROUD of what you do and shout it from the roof tops
BE A VOICE IN THE CONVERSATION
Where Do I Start?
Facebook?
Twitter?
Pinterst?
YouTube?
Reddit?
Linkedin?
Wordpress?
Blogger?
Flickr?
Google Plus+?
Tumblr?
Facebook
Twitter
Pinterest
70 million active users
pinboard-style photo sharing website
allows users to create and manage theme-based image collections such as events, interests, hobbies, and more
Users can browse other pinboards for inspiration, 're-pin' images to their own collections or 'like' photos
social networking service and microblogging service that enables its users to send and read text-based messages
"Tweets" can only by 140 characters
In simple terms - "Twitter is a bunch of Facebook Status Updates"
YouTube
3rd most visited website according to Alexa
2 billion views per day
It handles 10% of the internet’s traffic
Average YouTube user spends 900 seconds per day
44% of YouTube’s users are aged between 12 and 34
Over 829,000 videos are uploaded every day
Average video duration is 2 minutes 46 seconds
There are over 500 million users
175 million tweets a day
1 million accounts are added to Twitter every day
Busiest event in Twitter’s history is now “Castle in the Sky” TV screening 25,088 tweets per second (previous record was the last minutes of the 2012 Superbowl with 10,245 tweets per second)
1.19 billion active users
250 million photos are uploaded every day
20% of all page views on the web are on Facebook
425 million mobile users
100 billion connections
2.7 billion “likes” per day
57% of users are female
#1 social networking service
Users create a personal profile, add other users as friends, and exchange messages, including automatic notifications when they update their profile
users may join common-interest user groups, organized by workplace, school or college, or other characteristics, and categorize their friends into lists such as "People From Work" or "Close Friends"
Social Media
Trends
Agriculture + Advocacy
AGVOCACY
Advocacy: the act or process of supporting a cause
Agvocacy: Sharing facts, photos, videos & anecdotes about farming and ag to foster support of ag principles and practices by the general public
NC Social Media

facebook.com/NebraskaCattlemen
twitter.com/NeCattlemen
pinterest.com/necattlemen
youtube.com/user/NebraskaCattlemen
beeflovers.blogspot.com/
Full transcript