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Rural Tourism Conference

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Sean Jeon

on 8 April 2010

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Transcript of Rural Tourism Conference

Putting Rural Tourism Assets on the Web Dave Whiting and Sean Jeon Introduction to Google Maps and “mashups” and their value to tourism
Demonstration of building a simple “mashup” using the guide Princeton Case Study – building “mashups” to market tourism at a regional scale
The web and tourism Used by tourists to research travel destinations and purchase tourism products and experiences
Can provide driving directions to the destination
Compliments use of GPS systems by motorists
Maps on the web are increasingly important – particularly on mobile devices such as cell phones
By 2011 Smart phones will be outselling PCs
What is a “Google Map mashup”? http://maps.google.ca/ http://www.canada411.ca/
Google! The “My Maps” features of Google Maps lets you build a custom map

“My Maps” also provides the raw html code of your custom map that allows you to insert it into a website as a “mashup”

This tool can be used by individual tourism operators or tourism organizations to help market their products

The Red Tree Project of TRU Tourism has developed a guide
Typical Website of Tourism Operator Same Website with “Mashup” A Princeton Case Study TRU Tourism students undertook a tourism mapping project in Princeton BC in Spring 2010
The purpose was to map tourism assets in the region (accommodation, food and beverage, attractions) and produce three Google Map “Mashups”
A community Open House was used for information gathering on large paper maps
Students inputted data into Google Maps
“Mashups” and websites are currently under construction
Examples of Regional “Mashups” RED TREE Project - Princeton Tourism Assets
Full transcript