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Transcript of PepsiCo.
BTT Period 3 PepsiCo. Pepsi can- http://www.premisemarketing.com/blog/post/change-the-world/ Bibliography Vision/Mission Statement Vision/Mission statement (Slide 4)
Partnerships and the Founder (Slide 5)
President and CEO (Slide 6)
Types of products (Slide 7)
Competitors (Slide 9)
Celebrity Endorsements (Slide 10)
Pepsi Ad video (Slide 11)
Bibliography (Slide 12) Table of Contents The PepsiCo was founded in 1898, by a man named Caleb Bradham. Partnerships and the Founder The presidents of PepsiCo is named Zein Abdalla. He worked with Mars Inc. before moving to PepsiCo and becoming president of the company in September, 2012. President and CEO Types of Products Main Info- http://www.pepsico.com/index.html "Our mission is to be the world's premier consumer products company focused on convenient foods and beverages. We seek to produce financial rewards to investors as we provide opportunities for growth and enrichment to our employees, our business partners and the communities in which we operate. And in everything we do, we strive for honesty, fairness and integrity." Competitors Juices
Sports Drinks http://organicconnectmag.com/wp/wp-content/uploads/2012/08/pepsiproducts.jpg Products Pic PepsiCo's biggest competitor is The Coca-Cola
company, and they have been competing for over
112 years. Another big competitor is Dr Pepper Snapple Group. PepsiCo's revenue is 65.7 billion dollars, The Coca-Cola Comanpany's is 47.6 billion, and the Dr Pepper Snapple Group's is 5.97 billion. President of PepsiCo
http://www.pepsico.com/images/bio_abdalla_lg.jpg The CEO of PepsiCo is Indra Nooyi, who is constently ranked as one of the 100 most powerful women. CEO of PepsiCo
http://en.wikipedia.org/wiki/File:IndraNooyiDavos2010ver2.jpg Celebrity Endorsements There are a lot of celebrities that do commercials for Pepsi, such as:
And many more... Pepsi Vs Coca Cola http://www.google.ca/imgres?hl=en&tbo=d&biw=1040&bih=892&tbm=isch&tbnid=Qbdlp0UhPGVcVM:&imgrefurl=http://www.examiner.com/article/coke-or-pepsi-delta-beware&docid=IoNtmxAzF_hJ0M&imgurl=http://www.examiner.com/images/blog/wysiwyg/image/CokePepsi.jpg&w=300&h=400&ei=OwLSULKCE6Xa2AXe8YGIBw&zoom=1&iact=hc&vpx=61&vpy=100&dur=1474&hovh=259&hovw=194&tx=109&ty=135&sig=107121921540541991449&page=1&tbnh=150&tbnw=113&start=0&ndsp=27&ved=1t:429,r:1,s:0,i:88 PepsiCo has 297,000 employees as of 2011. Gatorade
Pepsi (Diet Pepsi, Pepsi Next...)
Quaker Oats (Life cereal, Chewy bars...)
Frito-Lay (Doritos, Fritos, Lays chips...) Brand Names Due Date: January 14th, 2013 http://upload.wikimedia.org/wikipedia/commons/b/ba/Caleb_Davis_Bradham.jpg Caleb Bradham picture Pepsi Ad PepsiCo has partnerships with Gatorade, Frito-lay, and Quaker Oats, which is why most of the company's money is made from carbonated beverages.