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MARKETING INTERNACIONAL

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on 4 June 2014

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Transcript of MARKETING INTERNACIONAL

Análisis Situacional del Producto.
FODA
Posición y ventaja competitiva
Centeno Vanegas Bismarck Guillermo
Chiong Hernandez Oshin Alicia
Gamez Eugario Yuri Isamar
Garcia Centeno Mria Jetzabel
Guillen gamez Hellyn Aurora
Jimenez Montiel Cid Elesman
Diaz Fonseca Pablo José
Gonzales Reyes Eduardo José


MARKETING INTERNACIONAL


Alaniz Meza kevin Ruben
Altamirano Muñoz Ligia Jael
Baldelomar Cruz Angelica Vanesa
Baldizon Palma Dario Josue
Ballesteros Noguera Jessica Lizbeth
Briones Blanco Anielka Guisselle
Calero Gomez Nubia Argentina
Calderon Gonzales Maryuri Yessenia
Calix Roque Cinthya Carolina
Castillo Torrez Genesis Andrea
Cardenas Zuniga Mariana Auxiliadora
M&M'S son pequeños pedazos de chocolate revestidos de azúcar, producidos por Mars Incorporated, populares al rededor del mundo.
Si nos centramos en el posi-
cionamiento de los M&M'S
es debido a los años que lleva
en el mercado asu calidad y
prestigio al enfoque adminis-
trativo y mercadotecnista.
Fortalezas
Oportunidades
Debilidades
Amenazas
Full transcript