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MICE by MELODY - Presentation

New MICE Networking Events & Social Media Marketing Format

Peter Cramer

on 26 November 2014

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Transcript of MICE by MELODY - Presentation

Our No.1 M.I.C.E. Network at the German speaking market will reach:

more than 20.000 online-views each month.
8.500 newsletter subscribers.
15.000 Facebook reach.
12.000 Follower on Twitter.
2.500 XING members.
few more social networks, who are relevant for the M.I.C.E. industries.
when & where?


Martin Benkovics
Grüngasse 22/22
1050 Wien

Tel.: +43 1 890 27 89
ask for a detail offers!

Peter Cramer
Neuer Kamp 32
20357 Hamburg

Tel.: +49 176 211 546 13
high media coverage.
after-work networking event from 18:00 h to the end.
5 cities - 5 topics.
funky locations - serious food and beverage.
attractive, unique and amazing entertainment program.
International artist as MbM-Music Resident: „DJ Hildegard".
offline & online - intelligent mix!
Networking event exclusively for destinations and venues in France, Switzerland, Denmark, Austria, Malta and other countries. No suppliers from Germany! Only corporates & planners are invited who have the power to make decisions..

Unique, unusual, funky, crazy locations.

Afterwork club atmosphere with about 80 guests per event? (60 corporates & planners plus 20 destinations / locations / suppliers).

Each event will have a special topic and hold at selected German cities.

The artist DJ Hildegard will play an amazing theme tailored music mix.
Performance artists will complete the program.
the details of the event...
You will meet corporates, planner and agency representatives from Germany and meeting industry colleagues from Switzerland, Denmark, France, Malta and other exciting destinations.

Of course no suppliers from Germany - only hosts of the locations in Hamburg, Berlin, Düsseldorf, Frankfurt and Munich.

The event guests are a select circle of event and meeting decision makers from agencies and companies.

The online audience are thousands of German speaking corporates and planners from Germany, Austria and Switzerland.
who is coming?
Good preparation is to know we are talking about.
each supplier is presented online, announced and marketed.
detailed reports on the MICEboard page and the PLATZPIRSCH blog.
extensive social media activities.
presenting at the MbM group-community at XING.
media partnership with the trade magazine: „mep - marketing event praxis".
offline & online - intelligent mix!
biggest social media network for the MICE industries
the details of the promotion...
Germany is the most relevant market!

Stricter compliance regulations prevent German corporates & planners to travel abroad in order to whatch destinations and venues or to attend trade shows.

For those who don`t presence in Germany, will be in increasingly difficult to raise awareness of their offers in the future.
more reasons why!
Sustainable business success is achieved mainly with personal interviews.
Perfect supplier online presentation
MBM is the exclusive series of events of the M.I.C.E. online information portal MICEboard (www.MICEboard.de). All suppliers of the events will be presented exclusively at this online platform. Hence the guests are well prepared.

All suppliers will be presented German corporates and event-planners with:
online presentations
social media marketing at the german speaking market (D,A,CH)
media coverage
mailings (database with more than 3.000 selected contacts)
much more than just a
networking event!
MICE Event!
what is it?
Our partners have an extensive database of carefully selected and
first class qualified contacts.

The participating tourist boards support the acquisition and selection of guests.
There will be a selection of 60 guests at most at each event.
why we can guarantee the
quality of the guests?
September 2013
where meeting
come together!

Networking-Event for the M.I.C.E industries
Sales offers
Can you be missed 2 days in the office?
Time is more important than money!

Major corporates and event-planners don`t have time to visit a trade show for 2 days or more. Decision makers rather look on the Internet for suitable information and then meet personal with suppliers to an interview - efficiently and effectively.

MBM does not bore their guests with product presentations, workshops and embarrassing matchmaking games.

MBM is not a game show - it´s a networking event where only professionals come together. An exclusive M.I.C.E. corporates and planners circle.
Admission only for accurately selected suppliers.
biggest online marketing
in the german market
An after-work event at an unexpected location with lounge music from a resident-DJ in a relaxed atmosphere and with excellent food and drinks.

Conversation with a corporates or planner from Germany who are going to arrange an event in your destination or location.

Well-prepared conversations through online presentations of your products, benefits and services - over weeks before the event.
GREAT! to meet you!
talk to you!
I saw your presentation online
what did
you like especially?!
real professional meeting planner
with international
NTO`s !
Free entry!
events in Hamburg, Berlin,
Düsseldorf, Frankfurt & Munich

Can you be missed 2 days in the office?
free entry for the guests!
Would you pay to meet suppliers? - NO THANKS!
german companies spends a lot of money for meetings & events
fantastic mix of international supplier!
open planners & corporates circle!
meet the real decision
Online power!
reach more german
corporates & planners
meet german event planners & corporates
Thank you for your attention!
Please ask for detail offers for
September 2013,
April 2014
September 2014

contact next page!
Full transcript