Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
iOS Development and Marketing: The App Icon
Transcript of iOS Development and Marketing: The App Icon
Advice Straight from Apple
Only use this design if you are already a big brand name
Use an image of the main character or prominent feature from the game
"This is a place where branding and strong visual design should come together into a compact, instantly recognizable, attractive package".
Focus on a unique shape
Carefully select colors
Avoid using a photo
Accurately portray materials
Avoid a lot of text
Latest Advice from Apple
The App Icon
App Icon Tips and Ideas
Great Icon Examples
Line up your app with your top 5 competitor's icons. Hold a vote on which icon looks best. Get feedback and keep improving until your icon really stands out
Testing Your Icon
A visual representation of your app that is unique, beautiful and eye catching.
Standing Out From the Crowd
Line up your icon alongside other popular apps. Does it still stand out?
Be sure to try it out on different iPhone/iPad backgrounds
Your icon is the first part of your app that a user will see and analyze.
Make a good impression
6 Tips from Apple for
Creating a Beautiful and
Instantly Recognizable Icon