Introducing
Your new presentation assistant.
Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
Trending searches
Make apps contextual based on
- on activity (walk, run, etc)
- sensors (light, movement, etc)
- data (sources on phone & cloud)
Awareness
- who is the user, where are they
- what's nearby, who's nearby
MOBILE FIRST THINKING
DESIGNING FOR THE
MOBILE USER
User & lifestyle is mobile
Mobile vs desktop/web
- sovereign posture
- ephemeral
Mobile persona
- limited data & battery, screen
- handedness, attention
- sketchy network
Constraints spur innovation
UX Research
- what real people want
UX = Eng + Design + Business
Tools: personas & use cases
Who are your users?
(everyone = no one)
UI != UX
Mapping features to users
(using personas & use cases)
Detail first thinking & local maxima
- better apps, not better forms
- low res wireframing