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viscom group report

kah galaura

on 30 July 2013

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Transcript of INFOGRAPHICS

or Information Graphics are graphic visual representations
of information, data or knowledge intended to present
complex information quickly and clearly.

Christoph Scheiner published the Rosa Ursina sive Sol, a book that contains research on the rotation of the sun, along with its illustrations.
William Playfair published the first data graphs in his book The Commercial and Political Atlas.
Bar graphs
Statistical graphs
21st Century
now becomes a primary source of infographics, especially in the social networking sites.

Also in classrooms and offices. Infographics are now used in almost every possible topic or advertising there are to discuss.
Carl Ritter established modern geography. His maps included scales, map legends, shared framed etc.
Florence Nightingale persuaded Queen Victoria to improve hospital condition with the use infographics: the Coxcomb chart
James Joseph Sylvester introduced the word 'graph' in Nature magazine along with a set of diagrams showing the relationship of chemical bonds and mathematical properties.
Isidore Isou published the Lettrist manifesto, a document covering art, culture, poetry, film and political theory
Otto Neurath developed the Vienna Method in which simple images where used to show data
The Pioneer 10 and 11 carried in them the Pioneeer Plaques that contained a pictorial message meant for extraterrestrial beings.
1972, 1973
Edward Tufte, the Father of Data Visualization wrote a series of books:
Visual Explanations
The Visual Display of Quantitative Information
Envisioning Information
Parts of an INfographic
this includes the colors and the graphics themselves.
the data gathered from many reliable sources.
the insight formed from the data.
shows a step-by-step guide in a particular scenario
Research Results
an infographic that shows the results of a study or survey
Compare and Contrast
an infographic that compare 2 different events, products, ideas, philosophies etc.
Did You Know?
interesting facts about one topic or more put together in one infographic.
an infographic on the characteristics of a population; traditionally used in market research.
an infographic that seeks to give aid to an issue or a problem
infographics that show how a particular event or object came to exist.
Tips or Demos
conveys general information or practices that will be useful to your target audience
data is quickly understood; through the Internet, information travels faster.
Principles of Infographics
1. An infographic is, by definition, a visual display of facts and data. Therefore, no infographic can be produced in the absence of reliable information.

2. No infographic should include elements that are not based on known facts and available information.

3. No infographic should be presented as being factual when it is fictional or based on unverified assumptions.

4. No infographic should be published without crediting its source(s) of information.

5. Information graphics professionals should refuse to produce any visual presentation that includes imaginary components designed to make it more “appealing” or “spectacular.” Editors should refrain from asking for graphics that don’t stick to available evidence.

6. Infographics are neither illustrations nor “art.” Infographics are visual journalism and must be governed by the same ethical standards that apply to other areas of the profession.
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