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German Fashion

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by

Kylie Neary

on 16 October 2014

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Transcript of German Fashion

1970
2000
2014
1940
2010
THE HISTORY OF GERMAN FASHION
GERMAN FASHION IN THE
1950's
It became more acceptable for women to wear suits. Even for the bride to wear a suit became more popular!
Flat heeled shoes were a sensible shoe option.
Square shouldered jackets that resembled the cut of uniforms.
GERMAN FASHION IN THE
1980's
"The Mob" a fearless group of Western Germans who refused to play along with the wholesome, clean style of east Germany.
They took fashion to a whole new level.
Colorful, voluminous outfits.
GERMAN FASHION IN THE
1990's
Began making printed t-shirts.
Refined, classy fashion.
CLOTHING BRANDS OF GERMANY
Van Laack
is a German fashion company with its headquarters Monchengladbach.
Étienne Aigner
was the founder of Étienne Aigner, a high fashion house in Munich, Germany.
Schiesser AG
in Radolfzell, Germany is one of the worlds largest producers of lingerie.
Jil Sander
is a fashion house founded by Jil Sander
Ulla Popken
is a German clothing retailer with more than 320 stores across Europe.
Bogner
is a clothing brand owned by renowned fashion designer and inheritor, Willy Bogner, Jr.
GERMAN TRENDS
Layers
Short brimmed hats
Flashy jewelry such as broaches
Ankle boots
Pumps
Designer handbags
Funnel neck overcoats
Knee high boots
Capped sleeve shift dresses
MODERN GERMAN HIGH FASHION
The many aspects of high fashion design vary from fresh and wacky, elegant and purist to colorful and poetic designs.
Germans place great value on the creativity and individuality of these designs.
Germany is the worlds second largest exporter of fashion worldwide
GERMAN FASHION DESIGNERS
Wolfgang Joop JOOP! in 1981 and WUNDERKIND IN 2003
Karl Lagerfeld Chanel 1983, H&M 2004, Hogan 2011, etc.
Hugo Boss founded his own clothing company in 1923.
GERMAN FASHION IN THE 1940's
The fashion was dictated by Adolf Hitler.
The fashion follows social trends and the worlds economy.
World War II necessitated changes in clothing styles and fashion design.
Because of the lack of fabric the clothing became shorter.
The lack of shoe leather, the open toed shoe and T- straps became popular.
1950
1960
GERMAN FASHION IN THE 1960's
German fashion was defined by Mod styles, fur and practical fashion.
Women wore wool suits.
Plain or printed dresses with hems below the knees.
Many dresses had big white collars with 3/4 sleeves.
Narrow belts at the waist.
1980
GERMAN FASHION IN THE 1970's
Brighter colors begin to appear in women's fashion.
Bold patterns.
Hats become more popular.
Full transcript