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Aquatics Centre London

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on 26 November 2012

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Transcript of Aquatics Centre London

Aquatics Centre London 11.04.2012 Agenda Introduction Positioning Analysis Sustainability Management challenges Interactive Feature Introduction Historical view first municipal pools mid 19th century remarkable development competitive swimming today: leisure activities, training host international events July 2008 June 2009 August 2011 Architecture unique architecture and astethic drama Roof: 160m long 90m wide 11,200 sq m 3000 tonnes Capacity seating capacity of 17,500
during the Games 3500 in legacy use Olympic Games: Basement: 3,725 sq m Ground floor: 15,402 sq m First floor: 16,387 sq m Legacy: Basement: 3,725 sq m Ground floor: 15,137sq m First floor: 10, 168 sq m Events All aquatic events: Swimming
Synchronised Swimming
Water Polo
parts of the Modern Pentathlon > Summer 2012 regional, national
international aquatic events
disability events
University/school events Strenghts Weaknesses Opportunities Threats SWOT Analysis £270m construction costs
estimated operating costs higher than revenue
ongoing public funding required
maintenance challenges due to architectual uniquness
dressing the location for events is very expensive high reputation because of Olympic Games
meets all current design standards
good room layout
location meets requirments to host international events
three pools with flexible moving floors sport "hype" because of the Olympic Games
used to built a healthier and active community
good infrastrature in London (Airport, train, tube)
attrackting international events--> economic impact ethnic community don't value the pool
constant need to attract new customers
no govenment funding--> no use for training of national team Positioning Analysis 1) Aquatic event facilities to host international events (Europe):
vertical axis: Ability to meet FINA requirements
horizontal axis: Infrastructure and accomodations (cc) image by anemoneprojectors on Flickr Interactive Feature (cc) image by anemoneprojectors on Flickr Positioning Analysis 2) Positioning against simular local aquatic facilities with a 50m pool
vertical axis: pool quality
horizontal axis: Infrastucture--> easiness to reach location Sustainability Economic: Environmental Social: reconstructing the venue into legacy mode ensures that the Centre has an economic useful life in long term
bolted steelwork that can be reused
environmental- friendly building reduces costs London 2012 sustainability legacy:
waste-, recycling-, energy-, water- and transport management.

Using BREEAM (Building Research Establishment Environmental Assessment Methodology) to benchmark the sustainability impacts of the Aquatics Centre--> excellent certification Facility created hundreds of new jobs
Volunteers during the Games and for all future events that will be hostet
20% of workforce are used from the local area
use of people with disabilities Corporate Social Responsibility Key facts and figures Management
challenges Attract major aquatic events gain public fundings find solutions to minimize facility dressing costs convince government of costs vs. economic impact attract public visitors to gain revenue to cover costs hold facility standards Each table builds one team press the 'Hot Button' if you know the answer Management Challenges Owner and Operator have already hosted a community event work with partners to create the "Team East London Aquatics Beacon Programme" GLL wants to stage social events to increase participation in sport CSR provided the Aquatics Centre for free to connect with the community and give local swimmers the chance to compete in the pool before the Games Analysis use the handout if you
need some help http://3.bp.blogspot.com/_OJRwHE_EszA/TCeEIUeoGUI/AAAAAAAAI6M/jm8crQ2v1ic/s400/1950s%2BHOTEL%2BRESORT%2BSwimming%2BPool%2BVintage%2BPostcard.jpg (02.04.2012) http://www.destination360.com/europe/uk/london/images/s/aquatics-centre.jpg (02.04.2012) http://blog.hersheyarchives.org/wp-content/uploads/2009/07/4c44042.jpg (02.04.2012) Olympic Delivery Authority (2009) Making a splash http://www.london2012.com/images/media-manager/2010/1/aquatics-centre-roof-complete-66186.jpg (03.04.2012) Nicholson, John (2009): External Stakeholder Meeting http://www.arthitectural.com/wp-content/uploads/2012/02/1138-03-Ground-Floor-Plan-Legacy-Mode.jpg (06.04.2012) http://www.contempoo.com/wp-content/uploads/2012/03/London-Aquatics-Centre-02.jpg (06.04.2012) http://www.allabouttabletennis.com/2012-olympic-games-medals.html (10.04.2012)
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