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X Effect

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by

JAIME ALHAMBRA

on 8 October 2014

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Transcript of X Effect

Nowadays, borders are not only between states or countries.

The
economic borders
, are wich are established considering
financial isues
.

The
technological borders
are related to differences which have the countries to take on the changes that exist every day in the field of new technologies
ECONOMIC AND TECHNOLOGICAL BORDERS
BORDERS
Generation Why??
Who has access to new technologies today?
Why some sectors of the population haven't got access to new technologies?
Catholic Church
Grupo SM
Grupo Edebé
Editorial Edelvives
Editorial Bruño
Grupo Anaya (Algaida, Vox, Cátedra, etc.)
Editorial Salvat
El País
Cadena Ser
Mediaset
Grupo Santillana (Alfaguara, Salamandra and Taurus)
Internet
¿¿Bidirectional??
20%
80%
The time is money
Population having acces to the new technologies.
Population not having acces to the new technologies
And what about Spain?
Social gap
One of the most important lobbies in our country is the National Association of Books and Educational Materials Publishers (ANELE), whose aims are to represent, manage, achieve and safeguard the common interests of its members.
On 2011, this lobby wons more than 850 million of euros
The most important groups/companies are

Space which separates one social class from another
=
SOCIAL INEQUALITY
Digital gap
Is the difference between those who have Internet access and can make use of the new services offered by the World Wide Web, and those who are excluded from these services.
Reflexions
As we can see, our context only gives benefits for a small group of commpanies.Why the benefit are not equally distributed?

Can Google give us the information we need or just a little and superficial part?

Are we formed to used technology and internet in the correct way to have an own thinking?
Hachette Livre
PRISA
Full transcript