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Daniel Goldberg

on 28 October 2015

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Economic Benefits
National teams' successes leads to people being optimistic about the general future. This encourages them to invest in sporting merchandise, which will stimulate the economy. Hosting a major sporting event will also attract many high-profile tourists who will pump extra money into the economy. The drawback to hosting competitions is that some stadiums are at huge risk of not breaking even and costing more to maintain than they generate during events in the long run.

The end of apartheid in South Africa in 1994 was a momentous occasion for all involved following years of struggle, violence, imprisonment and death. The following year South Africa hosted the Rugby World Cup in 1995, but the reconciliation while hopeful was still fragile. Rugby, alongside Cricket and Football, is one of South Africa’s national sports but traditionally seen as the 'white man's' game. This made supporting the team for many within South Africa a difficult choice because of the social allegiances, which accompanied the sport. The fact that South Africans of all backgrounds ended the tournament in full support of their team is a triumph for sport.

Social Impact:
The greatest impact of the 1995 Rugby World Cup was not the victory of the rugby team, but the inclusive atmosphere it helped to create. It was not the sport that helped to achieve social change, but the enabling environment, which it produced. Nelson Mandela, the South African Rugby captain Francois Pineaar and South Africans of all backgrounds used this as an opportunity to celebrate what they had in common rather than their differences. It also helped to bring together groups who ordinarily would not interact together. The fact that South Africa won the tournament, made it a story fit for Hollywood, but the real success can be measured by the impact it had on South Africans.

If a large competition or championship is being held in a country or even if your country is competing in a competition held elsewhere, it constructs an identity or a national symbol that the country can rally behind. The whole country works towards a common goal or purpose which invincible to racial divides and unifies the entire country. It creates a feeling of belonging and gives everyone an identity that they belong to, that is only present in the specified nation, and can be found nowhere else on the planet.
The Link Between Sport and Development:
A good example is the case of the Mathare Youth Sport Association (MYSA), which strategizes the use of youth soccer programmes
in the slums of Nairobi to bring hope to the lives of thousands of destitute children in the slums. Taking the advantage of soccer fever in the slums, the MYSA programmes have been able to make a major breakthrough in creating sustainable programmes in the fight against the rampant drug abuse in the slums, slow down the crime rate, make an impact on school dropout and create positive attitude and hope among thousands of children in the slums.

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[Accessed 27 October 2015].
FIFA , 2010. Uniting a nation. [Online]
Available at: http://www.fifa.com/worldcup/news/y=2010/m=7/news=uniting-nation-1270711.html
[Accessed 27 October 2015].
Idowu, D., 2011. Nelson Mandela, the Rugby World Cup and social change: International Platform on Sport and Development. [Online]
Available at: http://www.sportanddev.org/en/newsnviews/news/?3634/Nelson-Mandela-the-Rugby-World-Cup-and-social-change
[Accessed 27 October 2015].
M. B., 2000. Using Sports in National Development. [Online]
Available at: http://www.playthegame.org/news/news-articles/2000/using-sports-in-national-development/
[Accessed 27 October 2015].



By Daniel Goldberg
Nabeel Goolam Mahomed
Richard Berkeley
Yazini Dube
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