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Using Social Media To Activate Communities
Dmitri Dawkinson 12 April 2011
Transcript of Using Social Media To Activate Communities
What makes it social? Two Way Interaction Ability to create and publish content Share content easily Why is social media so powerful? Social Media is a tool that is empowered by it's users We are all connected Snowball Effect Average Facebook User Has 130 Friends 130 650
3250 Making use of social media Organising, Sharing and Communicating
Egypt Facebook and Twitter were used to organise rallies and spread news about the uprising in egypt. On the Ground News Reports over 58,000 fans Manatt/Dudus Enquiry Over 400 people discussed the hearing on Twitter How do we use this? Make your website social Organise events or meetings using social tools Facebook Events, Eventbrite.com, Meetup.com Social event tools allow you to invite a large mailing list
Allow guests to share the event to social networks
Allow them to invite others who may be interested Share
Blogs Social Networks
Youtube Flickr Others - Based on Group
Interaction with your community is key Listen first! What Next? Social Media Policy
Let all team members know
Be Social! Questions? Contact
Infographic by XKCD.com